Archive – Campaign Brief NZ

The Radio Bureau reveals judges for 2020 ORCA

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The judges for The Radio Bureau’s annual Outstanding Radio Creative Awards (ORCA) have today been announced.

Best Ad of the Day: Nike ‘Never Too Far Down’ by Wieden + Kennedy Portland

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Showcasing the best ads that have caught our attention over the past week.

Who’s where? Portfolio & Reel’s update of Aust + NZ Ad Agencies and Production Company lists

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Portfolio & Reel’s Australian + New Zealand ad agency and production company directories have just been updated...

TheBestAdJobs.com – the site for employers to connect with job seekers in Australia, New Zealand, Asia, worldwide – only $50 per listing

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Each week Campaign Brief posts positions available within the Australasian and Asian advertising, media and marketing...

Attention Advertising+Production professionals in NZ: is your free Bestads profile up to date?

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We hope you, like over 230,000 other ad professionals registered on Bestadsontv.com throughout the world, enjoy...

Final deadline midnight tonight (Friday 22 May) for entries to Campaign Brief’s The Work 2020: Free to enter

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Now in its 18th year, The Work features the very best advertising of the year from Asia, Australia and New Zealand.

Best Ad of the Day: Walmart ‘Hearts of Magic’ via FCB

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Showcasing the best ads that have caught our attention over the past week.

New Zealand’s Comms Council wraps up its ‘Connection for the Industry’ series

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Yesterday the Commercial Communications Council recorded the last of the Industry Leaders Covid Conversations.

MassiveMusic launches free music colouring book to help you colour your stresses away

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Downloadable colouring book features music icons such as Frank Zappa, Lady Gaga, Prince and Freddie Mercury among others

WW appoints Adhesive as retained PR and influencer agency across Australia + NZ

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Independent integrated agency, Adhesive, has been appointed as the public relations agency of record across Australia...

A decade of US$10,000 cash Grand Prix Winners from the Ad Stars Festival in Busan

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Ad Stars is a show that’s free to enter and supports creators with two $10,000 cash prizes every year.

AMI celebrates Kiwis’ kindness during COVID-19 in newly launched campaign via Colenso BBDO

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AMI launched a new campaign via Colenso BBDO that celebrates the kindness Kiwis have shown during COVID-19 - in their...

Bestads Six of the Best Reviewed by Eugene Cheong, former regional CCO, Ogilvy Asia

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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...

Hootsuite appoints Adhesive as PR agency in Australia and New Zealand

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Adhesive, an independent and award-winning PR agency, has been tasked with driving Hootsuite’s communications...

Best Ad of the Day: Playboy ‘Practice Safe Six’ via Preacher

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Showcasing the best ads that have caught our attention over the past week.

DB Breweries aids hospitality industry with ‘Back Your Bar’ initiative; launches global TVC in NZ

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Following the Government announcement last Monday about the move to Alert Level 2 on Thursday 14th May, bars across...

The Right Fit announces New Zealand launch

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Influencer and creative talent platform The Right Fit has today announced it is expanding into New Zealand due to...

Global agency The Community launches fundi in support of creators and talent; new platform raises up talent + simplifies livestream payments

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A new, first-of-its-kind platform, fundi, launches today in support of creators and specialists hard hit by the...

2020 Vision: how Australia’s top production companies are adapting to a new reality

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Conversing with agency partners on Zoom, live streaming shoots to clients, casting remotely and practicing social distan

Best Ad of the Day: Menulog ‘Did Somebody Say – Just Eat’ via McCann London

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Showcasing the best ads that have caught our attention over the past week.

Best Ad of the Day: Anti-Recidivism Coalition / Imagine Justice ‘#WeMatterToo’

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Showcasing the best ads that have caught our attention over the past week.

Ad Stars extends entry deadline to July 10; launches ‘Pivot’ category and postpones this year’s festival in Busan, Korea

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Ad Stars has announced that all judging for the Ad Stars 2020 Awards will now take place online, while this year’s...

New Zealand scores four Gold, 11 Silver and 30 Bronze at the 2020 Caples Awards; Colenso BBDO ranked #5 most awarded agency

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The 2020 virtual show kicked off with speeches from Sir John Hegarty, Nicky Bullard and Patrick Collister seeing 22...

Film Construction creates new film for Red Seal shot within a filmmaking family bubble

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Film Construction creates and films new spot for Red Seal during the Covid19 lockdown.

How 2degrees + TBWA helped Kiwis keep 2degrees of (virtual) separation during lockdown

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New Zealand went into a lockdown in a matter of days leaving many Kiwis anxious about how to manage in a world where...

Returning from New York director Alan Bibby signs with Assembly for representation in New Zealand and Australia

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Director Alan Bibby has returned from New York and signed with Assembly for representation in New Zealand and Australia.

Dentsu Aegis Strengthens Global Creative Offering with Launch of dentsumcgarrybowen; BC&F Dentsu brand name to remain in NZ

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Dentsu Aegis Network today announced the launch of dentsumcgarrybowen, a global full-service creative agency

Bestads Six of the Best Reviewed by Matt Cramp, SVP Group CD, Leo Burnett, North America

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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...

Sky Sport gives sports fans reasons to keep the faith in new campaign via DDB New Zealand

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Sky Sport, through DDB NZ, has released two new TV led campaigns as Kiwis prepare to welcome live sports back into...

PHD leads the media agency pack at the shortlist stage of the 2020 Beacon Awards

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The Commercial Communications Council has announced the 102 finalists for the 2020 Beacon Awards in association with...

Damon Stapleton: Do you believe in The Roaring Twenties brothers and sisters?

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A blog by Damon Stapleton, regional chief creative officer, DDB Australia and New Zealand.

“Eat more onions!” ~ reflecting on ads that ran during the Spanish Flu more than a century ago

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By Patrick Collister, non-executive creative director at Ad-Lib Digital; curator of The Caples Awards and editor of...

IPG CEO Michael Roth to employees: “Our industry has the luxury of not having to return to the office immediately to be efficient and productive”

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Roth: “IPG and our people do not need to and will not rush back to our offices”.

Mango Communications releases new white paper to help tourism industry bounce back

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Mango Communications has issued a white paper to help NZ's hard hit tourism businesses navigate the next few months...

Best Ad of the Day: Heinz Ketchup ‘Puzzle’ by Rethink Canada

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Showcasing the best ads that have caught our attention over the past week.

Get through these puzzling times with the Campaign Brief NZ Hot+Cold Chart Puzzle: $59

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Put the pieces together again with our 20.3 cm x 25.4 cm, 110 piece jigsaw puzzle of the 2020 CB NZ Hot+Cold Chart

Cheil’s Kiwi expat CCO Malcolm Poynton on Why We Should All Learn from Jacinda Ardern

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New Zealand’s Covid-19 comms have been clear, kind and cleverly sporty – and marketers and leaders should take note...

A Message from Australia: “We Need to Keep Believing in the Power of Creativity”

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Aussies are renowned for a laidback attitude, but their response to Covid-19 has been anything but relaxed.

WPP AUNZ launches Centre of Excellence to help clients navigate the digital landscape, drive maximum value from data + leverage investments

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WPP AUNZ has launched the Centre of Excellence (COE), a new division that is advising clients to navigate the digital...

Best Ad of the Day: Mucinex ‘Be a Hero. Be Boring’ by McCann New York + McCann Health

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Showcasing the best ads that have caught our attention over the past week.

Fire & Emergency NZ warns of recipe for disaster during lockdown in new campaign via FCB NZ

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FCB and Fire and Emergency New Zealand have partnered with celebrity chef, Josh Emett, to remind Kiwis that...

Local call centre staff shine brightly in latest spot for 2degrees via TBWA New Zealand

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2degrees has put a spotlight on its 400-strong, New Zealand based call centre team in the latest iteration of its...

Episode five of The Comms Council NZ’s ‘Connection for The Industry’ series out now

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The Comms Council has always had a role to play in bringing the industry together to work on common problems and...

Best Ad of the Day: Burger King ‘Unhappy Birthday’ by DAVID Madrid

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Showcasing the best ads that have caught our attention over the past week.

Bestads Six of the Best Reviewed by Andrea Siqueira, ECD, BETC/Havas, São Paulo

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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...

New World appoints DDB NZ as new creative agency; ends 10 year partnership with 99

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New World has confirmed it has completed the review of its strategic brand agency partnerships and appointed DDB NZ...

Colenso BBDO scores Gold Tower Award at the 2020 New York Festivals Advertising Awards

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New York Festivals Advertising Awards has announced the 2020 award winners. Colenso BBDO has scored New Zealand's...

TRACK NZ launches new research tool to help businesses navigate crisis

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Customer experience agency TRACK NZ, with business psychology organisation Innovation Bubble, has launched new...

Best Ad of the Day: Old Spice ‘An Unusually Serious Message From Us’ via Wieden + Kennedy Portland

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Showcasing the best ads that have caught our attention over the past week.

McDonald’s NZ welcomes back Big Mac and friends with new campaign via DDB NZ

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Mark Morrison’s renowned hit, Return of the Mack has this week become the nation’s celebratory anthem as Macca’s...

The Immortal Awards Launches 2020 Call For Entries ~ Entries free for LBB member companies

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Free-to-enter competition expands globally with a series of regional finals with dedicated local juries

The Work 2020 Contenders: Clemenger BBDO, Wellington

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With Cannes Lions and LIA postponed until 2021, Campaign Brief is still out to recognise and showcase the great work...

WPP global CCO John O’Keeffe departs after 12 years with the group; The move allows greater creative control for individual WPP agencies

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In an internal memo to WPP leadership global CEO Mark Read has announced that global CEO John O’Keeffe

Best Ad of the Day: International Tiger Project ‘The Empathy Experiment’ via Leo Burnett Sydney

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Showcasing the best ads that have caught our attention over the past week.

The Work 2020 Contenders: Good Oil

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With Cannes Lions and LIA postponed until 2021, Campaign Brief is still out to recognise and showcase the great work...

Kiwi New Jersey-based filmmaker creates short film ‘The Wait’ which explores the experience of lockdown through the eyes of a child

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The pandemic lockdown experience through the eyes of a child.

Bestads Six of the Best Reviewed by Gabriela Lungu, Global Creative Director, Geometry, UK

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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...

Best Ad of the Day: Support The Doctors ‘Real-life Heroes’ by McCann Belgrade

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Showcasing the best ads that have caught our attention over the past week.

Best Ad of the Day: Department of Justice and Equality ‘Still Here’ via TBWA Dublin

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Showcasing the best ads that have caught our attention over the past week.

Steinlager and DDB New Zealand create digital walls of remembrance to help Kiwis in isolation commemorate Anzac Day 2020

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Steinlager, with help from DDB New Zealand, has utilised all of its OOH media to commemorate fallen Kiwi and...

AWARD Awards rescheduled dates confirmed: Winners to be announced on Friday 12 June

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Australasian Writers and Art Directors (AWARD) has today confirmed new dates for judging and the announcement of the...

Damon Stapleton: 2020. A Space Odyssey.

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A blog by Damon Stapleton, regional chief creative officer, DDB Australia and New Zealand.

Best Ad of the Day: Fridays For Future ‘Our House is on Fire’ via FF LA

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Showcasing the best ads that have caught our attention over the past week.

Facebook Workplace enables high fidelity comms and supports employees working remotely

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With many countries currently experiencing at least some form of lockdown, businesses are waist-deep in uncharted...

The Work 2020 Contenders: BC&F Dentsu

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With Cannes Lions and LIA postponed until 2021, Campaign Brief is still out to recognise and showcase the great work...

Introducing ‘The Interview Before the Interview’ – a tool that puts creatives in front of the world’s top leaders for an interview that might just change their career

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'The Interview Before the Interview', a revolutionary interviewing tool for creatives has launched today.

Colenso BBDO shortlisted in the WARC Awards 2020 – Effective Content Strategy category

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The Effective Content Strategy shortlist is now released for the WARC Awards, a global search for next-generation...

Best Ad of the Day: ‘Meatballs at Home’ by IKEA UK

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Showcasing the best ads that have caught our attention over the past week.

Warc Media Strategy Report 2020 – Insights and trends from the WARC Media Awards

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WARC has today released the Media Strategy Report 2020, highlighting key trends and themes for an effective media...

Episode four of The Comms Council NZ’s ‘Connection for The Industry’ series out now

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The Comms Council’s regular Zoomcast series ‘Connection for the Industry’ featuring various industry leaders...

Little Black Book’s The Immortal Awards unveils regional competitions for this year’s Awards; Entries are free for LBB member companies

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Winners from North America, LATAM, Europe, MEA and Asia-Pacific will qualify for final round of judging...

Johannes Leonardo ~ co-founded by ex Colenso BBDO Auckland creative Leo Premutico ~ ranked #3 on Ad Age’s 2020 A-List

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Independent New York creative agency Johannes Leonardo, co-founded by ex Colenso BBDO creative star Leo Premutico

Bestads Six of the Best Reviewed by Toby Talbot, Chief Creative Officer, C14torce, Barcelona

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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...

NZ Government’s ‘For tomorrow’ spot via Clemenger BBDO, Wellington and FINCH achieves successful shoot during unprecedented times

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The New Zealand Government’s new spot for COVID-19 communication reminds Kiwis that we’re in this together, and the...

Paul Catmur chats with Sir John Hegarty and Mike O’Sullivan on ‘Truth and Soul Inc’ podcast

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Advertising podcast 'Truth and Soul', created by Paul Catmur, has spent its long lockdown hours playing online poker...

Emma Yole: Covid-19 – Time to Be a Superhero

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Emma Yole entered the industry this year, but with her grad scheme on hold she, like thousands of others, is facing...

Cannes Lions unveils Lions Live – digital education platform to support the creative community

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Cannes Lions has today introduced Lions Live, a digital education, inspiration and networking experience that will...

Best Ad of the Day: Excelsior ‘#EverUpward’ by Elle Ginter + Stephania Dulowski

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Showcasing the best ads that have caught our attention over the past week.

Sweetshop’s Alexander Brown on the making of Orlando Weeks’ ‘Blood Sugar’ music video

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Sweetshop Director Alexander Brown is behind Orlando Weeks’ new music video ‘Blood Sugar’ directed completely in...

Q&A with Michael Ritchie: “Everyone’s Joining Hands and Helping Each Other”

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When society reflects upon the first quarter of 2020, it will be inundated with the phrases ‘new normal’ and...

The Warehouse captures the power of NZ’s new-found symbol of hope in new campaign via DDB NZ

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The Warehouse, through DDB New Zealand has released a new campaign, Teddy. Teddy speaks to the highly popular NZ...

Call for entries to Campaign Brief’s The Work 2020: Free to enter – Deadline Extended to Thursday 30th April

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Now in its 18th year, The Work features the very best advertising of the year from Asia, Australia and New Zealand.

Best Ad of the Day: ScrubHub ‘Parody Pornsite’ by Ani Acopian and Suzy Shinn

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Showcasing the best ads that have caught our attention over the past week.

The Eternal Appeal of Storytelling ~ an original report from Cannes Lions

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By Charlotte Williams, VP content, Cannes Lions

Follow the Rising Sun to commemorate Anzac Day: creatives in OZ/NZ invited to join the project and share the event in their neighbourhoods

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A group of creatives have developed a concept for ANZAC Day, April 25, to create content live across Australia and...

BBDO layoffs include NY Chief Creative Officer Greg Hahn and Production Chief Dave Rolfe

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BBDO Worldwide has laid off two of its top execs, New York Chief Creative Officer Greg Hahn and Exec VP-Director of Inte

NZ scores 22 finalists at the shortlist stage of the 2020 APAC Effie Awards led by Colenso BBDO

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Effie Asia Pacific has announce the successful completion of its final round of judging that saw the emergence of 122...

Best Ad of the Day: ‘Hey. We’re a Brand’ by Ivan Whitted + Samantha Geloso

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Showcasing the best ads that have caught our attention over the past week.

The Comms Council releases episode two and three of ‘Connection for the Industry’ series

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The Comms Council's regular Zoomcast series ‘Connection for the Industry’ featuring various industry leaders...

Bestads Six of the Best Reviewed by Mohamed Bareche, Creative Director, Publicis Middle East

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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...