Westpac Chopper Appeal takes flight with series of TVCs via .99 Auckland and thedownlowconcept

| | No Comments

Screen shot 2012-05-21 at 5.40.00 PM.jpgA series of new TVCs from .99 and thedownlowconcept, for Westpac’s 2012 Chopper Appeal, ask New Zealanders to consider just what a donation to their local rescue helicopter is worth.

Screen shot 2012-05-21 at 5.41.27 PM.jpgExecutive Creative Director: Craig Whitehead

Creative Director: Paul Hankinson

Deputy Creative Director: Nic Hall

Head of Copy: Mark Easterbrook

Creatives: Tom Cunliffe & Zac Lancaster

Agency Producer: Therese Bielawa

Group Account Director: Victoria Graves

Account Director: Chrissy Powlesland

Production Company: thedownlowconcept

Directors: Nigel McCulloch & Ryan Hutchings

Producer: Daniel Thorn

Post-Production: Digital Sparks

Sound: Liquid Studios