Mighty Ape, Aotearoa’s leading online retailer for games, tech, books and more, has unveiled a major brand refresh…

Heineken® 0.0 has announced tennis legend Serena Williams as its new global brand ambassador, launching a multi-year pa…

TBWA New Zealand has won the Sustained Success – Services Global Grand Effie for ANZ Bank New Zealand “From …

The Warehouse Group has today announced the appointment of leading independent media agency Together as its partner for …

Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a…

Independent creative agency Yarn has added two new faces to its team, welcoming Michelle Koster as Senior Account Direct…

Leading order management platform Fresho has appointed TAG to lead its digital advertising and creative strategy across …

The Republic of the Marshall Islands has selected indie agency RUN Aotearoa to develop a new global tourism identity and…

TBWA\New Zealand has had three papers named as Global Grand Effie Contenders in the 2025 Global Best of the Effie Awards…

Entries are now open for the 2026 Effie Awards Aotearoa, as the programme marks 25 years of recognising marketing effect…

Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medi…

KFC New Zealand is turning up the heat with the launch of “Gonna Wanna” a high-impact new brand platform fro…

MAS has launched a new campaign to celebrate yet another Consumer People’s Choice award for House, Contents, and C…

Pedigree has launched a new global campaign ‘Good Then, Better Now’ via Colenso BBDO, which taps into the no…

Great Scott, a strategic communications agency headquartered in Christchurch, has won a coveted 2026 IABC Gold Quill Exc…

One New Zealand has changed its name to Twos NZ this Conservation Week, in a cheeky play on “ones and twos” …

In sports sponsorship, few assets are more valuable than a logo on the team jersey. To mark 30 years backing the Blues, …

Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a…

WPP Media New Zealand has appointed Sarah Kenny as Head of Data and Technology. This newly created role demonstrates WPP…

Canada had the McLobster. Mexico had the McMolletes. Now New Zealand has the… Cheeseburger with a Mullet? And whil…

Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medi…

Colenso BBDO have emerged as New Zealand’s only winners at this year’s Clio Awards….

Omnicom Media (OM) New Zealand has launched a first-of-its-kind influencer marketing capability, CREO, redefining how br…

Today, Motion Sickness launches The Blood Oath: an invitation for industry leaders, clients, and collaborators to make a…

Not-for-profit anti-scam solutions provider GetVerified has launched a new national campaign with integrated creative an…

Westfield is turning up the volume this Mother’s Day, unveiling a new campaign developed by AKQA Australia, that p…

Scroll Media, a leading digital media representation firm, today announced it has signed an exclusive representation agr…

Mixmag ANZ, the world’s biggest dance music magazine, has signed with culture-first agency noisy, marking a signif…

PHD New Zealand has appointed Sam Sherson as Chief Technology Officer, reinforcing the agency’s commitment to deli…

Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a…

The Research Agency (TRA) has appointed Ben Farnsworth (above left) as Sales Director, a newly created role for the rese…

Finding the right candidate matters for small businesses. Just ask Maria, the fictional small business owner featured in…

Southern Cross Travel Insurance has launched the integrated campaign, ‘Don’t leave it to chance’. The …

Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medi…

The Public Relations Institute of New Zealand (PRINZ) are elated to announce the 55 finalists for the 52nd annual PRINZ …

Studies show that men who ejaculate 21+ times a month may reduce their risk of prostate cancer by up to 22%. Nonprofit c…

McDonald’s Australia and Wieden+Kennedy Sydney have launched a new campaign to introduce its Dunked Korean Sticky …

Omnicom has unveiled a new global agency model for Volkswagen under the name Bernbach, bringing creative, media and tran…

OMO via Thinkerbell is turning everyday chaos into something worth celebrating, with the latest evolution of its long-ru…

With SMEs forming the backbone of New Zealand’s economy, a new Auckland-based agency group, Foundry Collective, is…

One New Zealand has released the latest chapter of the “Finding Jade” tale via McCann New Zealand (formerly …

New Zealand indie creative agency Federation has tapped into popular culture to launch Auckland’s new WX1 bus route, r…

The Coca-Cola Company has announced the launch of ‘Uncanned Emotions’, its second global brand film for the …

The latest campaign for New Zealand’s leading hair salon brand, Rodney Wayne, makes a compelling creative argument…

Eleven PR and TBWA\New Zealand partnered with Anchor to deliver what may be New Zealand’s most unexpected coffee e…

Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a…

Creative and media agency Thompson Spencer has been appointed social agency of record for iconic Kiwi biscuit brand Grif…

The annual City2Surf fun run sees more than 10,000 novice runners stepping out of their comfort zone. So, FreshChoice ad…

Omnicom Oceania has appointed two senior leaders to its Executive Leadership Team as it continues to evolve its model an…

Billy, the Electricity Authority Te Mana Hiko’s new price-comparison tool, has launched an eye-catching new campai…

Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medi…

This summer, Kirin Hyoketsu NZ and PHD Aotearoa flipped the script on festival season with the launch of Hyoketsu City S…

GWM has again urged Australians to ‘BE MORE TANK’ in new work launching the Tank 300 Plug-in hybrid. The wor…

Brand activation agency Curious Nation has strengthened its trans-Tasman team with two new hires across its Australian a…

Mars Petcare has launched a new global campaign for Pedigree Dentastix, aimed at raising awareness of dog oral health an…

2degrees, in partnership with TBWA\NZ, has launched Ring Ring, a campaign designed to help Kiwis stop scrolling and star…

The Electricity Authority Te Mana Hiko, gives New Zealand its first look at Billy, an innovative new tool that compares …

Household name brands are running the worst outdoor ads in the world. They didn’t brief them, nor approve them, but th…

For Kubota owners across Australia and New Zealand, hard work isn’t something to endure, it’s something to e…

Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a…

Goldilocks has appointed Lucy Cole as General Manager, marking an early senior hire for the recently launched model supp…

Omnicom Media (OM), the media services division of Omnicom Group Inc., has bolstered its Centre of Excellence (COE) in N…

Bastion Aotearoa has moved quickly after its recent appointment as creative agency partner for KFC New Zealand, announci…

Griffin’s is back. This week, the iconic snack brand has launched an unconventional new campaign via Motion Sickne…

Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medi…

Pitchblack Partners has appointed Tom Paine as Chief Creative Officer, consolidating creative leadership under one of Ne…

A new campaign from Quantum Jump for Firth reimagines concrete brick veneers, paving and retaining for Kiwis, shifting p…

Portfolio & Reel’s advertising agency and production company directories for Australia and New Zealand are updated…

The Commercial Communications Council (Comms Council) tonight celebrated the pinnacle of creative achievement in Aotearo…

Skinny, via Colenso BBDO, is turning everyday phone calls into ads, giving Kiwis the chance to win prizes from a ride-on…

Sydney indie agency Bureau of Everything (BoE) has officially joined forces with Domino’s to deliver brand strateg…

Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a…

Following the success of the ‘Robe Trip’ campaign at the 2025 Aotearoa Effie Awards, where it won a Gold and…

Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medi…

Testicular Cancer NZ has teamed up with JAC New Zealand and TikTok For Good for a new campaign, created in partnership w…

For the first time in its history, Droga5 has been named Network of the Year by Ad Age, marking a major milestone as the…

Dentsu has today announced it is the global agency of record for fashion house Tapestry, Inc. outside of the United Stat…

Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medi…

Havas Red has today announced the global launch of CRed, its newly imagined creator and influence practice designed to h…

Dentsu has partnered with Woolworths to transform the iconic tune Hot Cross Buns into a full orchestral performance, cel…

Westpac New Zealand has ended its four-year relationship with Publicis Groupe agencies and appointed a new bespoke agenc…

Today, dentsu ANZ announces the appointment of Danica Bellchambers as Chief Data & Technology Officer, commencing 11…

Award-winning hotel brand and marketing studio Moda has been appointed to lead the marketing strategy and campaign devel…

Motion Sickness has been named Independent Agency of the Year at the 2026 Spikes Asia Awards, following a standout night…

Following yesterday’s teaser, published here on CB, Huggies, in collaboration with McCann New Zealand and McCann N…

Heading to AdFest in Pattaya this year? Campaign Brief Asia, together with Fin Design + FX, Directors Think Tank, Voodoo…

Auckland creative strategist Nick McFarlane has launched a new consultancy, Semiotic, built around decoding the cultural…

New Zealand Media and Entertainment (NZME) has announced McCann New Zealand (formerly FCB) as the winner of the 2025 Imp…

Colenso BBDO Auckland has been named Aotearoa New Zealand Agency of the Year at the 2026 Spikes Asia Awards, alongside c…

FEDERATION, top 3 ranked independent creative agency, has today announced the launch of its Wellington office and the ap…

2degrees is back with a new campaign under its long-standing ‘Fighting for Fair’ platform via TBWA New Zeala…

In a campaign designed to celebrate one of ANZ’s most beloved pastimes, product design and development platform Fi…

Blowouts are every parent’s worst-case scenario. They don’t just ruin outfits – they ruin car seats, couch…

Powerco, New Zealand’s largest dual energy distributor, has launched its first large-scale brand campaign with age…

Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a…

Cat owners across New Zealand can collectively breathe a sigh of relief today, thanks to a world-first partnership betwe…

Special has further strengthened its stellar national strategy leadership team by promoting Jolene D’Souza to Head…

Growing Up in New Zealand (GUiNZ), one of Aotearoa’s most significant longitudinal studies, has entered a new phas…

Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medi…

An agency village consisting of Special NZ, DARKHORSE, MBM and TRA have collaborated to produce ‘Goodbye, Things&#…

Zaid Al-Qassab will step down as CEO of M&C Saatchi on March 31 after less than two years in the role.   The co…

Wedderspoon is one of New Zealand’s original Mānuka Honey brands. The team at Thoughtfull conducted deep consumer…

Motion Sickness has been named Creative Agency of the Year at the first ever Worthies, the awards programme celebrating …

Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a…

Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medi…

Global brand, marketing, and experience consultancy Lippincott has partnered with Latitude, a leading consumer finance b…