New World celebrates game day with a new TVC via .99, Colenso BBDO NZ and Curious Films
From their elite sponsorship of the Silver Ferns down to their support for hundreds of local sports teams all over the country, New World shares New Zealand’s love of game day in a new TVC via .99, Colenso BBDO NZ and Curious Films.
A creative partnership between .99 and Colenso BBDO, ‘Game Day’ was shot by Darryl Ward for Curious Films.
Foodstuffs New Zealand Ltd
Steve Bayliss – Group General Manager Marketing
Jules Lloyd – Group Brand Director
Margaret O’Sullivan – Group Retail & Sponsorship Marketing Manager
.99
Craig Whitehead – CEO/Executive Creative Director
Mark Easterbrook – Head of Copy
Dom Antelme – Senior Art Director
Kay Airey – TV Producer
Vicki O’Leary – Head of TV & Motion Graphics
Jillian Stanton – Group Account Director
Kathryn Thomas – Senior Planner
Colenso BBDO
Steve Cochran – Executive Creative Director
Curious Films Ltd
Darryl Ward – Director
Andy Mauger – Producer
Luke Haigh – Offline Editor
Blockhead
Nigel Mortimer – Online Editor
Coopers of Franklin Rd
Jon Cooper – Sound Design
Franklin Rd
Jonathan Hughes – Music Licensing
Music track – “Bang” Bonde Do Rolê feat. Kool A.D.
2 Comments
So total lift of last spots or what?
Same day?