THE WORK 2025 HOT LIST #1: VML

There were several agencies in New Zealand that put in strong creative performances over the last 12 months. Over the next few days, Campaign Brief showcases the work of those that made The Work 2025 New Zealand Hot List…

Notable work from VML included Take the Jump ‘Hotter than Climate Change’, Kaibosh Food Rescue ‘Rescued Jingles’, Greater Wellington Regional Council ‘Metlink MetService Commute Forecast’, Health New Zealand | Te Whatu Ora ‘Breakfree to Smokefree’, Natural Hazards Commission|Toka Tū Ake ‘After Quake’, and Campari ‘Aperitivo Hour’.

This year 241 agencies and production companies entered Campaign Brief’s The Work 2025. There were a record 4,349 entries overall (up from 4,189 entries last year), with the most entries coming from Australia (827), Thailand (796), Philippines (680), India (617), Taiwan (324) and Singapore (281).

VIEW THE WORK 2025 (active from Monday September 8)