Wattie’s tomato sauce airs new ‘Flippin’ Kiwi Genius’ spot via Running With Scissors
Running with Scissors, Auckland has put to air a new TVC for Heinz Wattie’s tomato sauce to promote its upside down bottle.
The creative in this ‘Flippin’ Kiwi Genius’ spot features ingenious and desparate ways Kiwis use to dislodge the last drops of sauce from the bottle.
Agency: Running with Scissors
Boss 1: Friday O’Flaherty
Boss 2: Andy Mitchell
Creative: Bob Moore
Creative Planner: Lisa Divett
Director of Development: Afshin Saffari
Ground Control: Ed Gunn
Producer: Lisa Walker
Production Company: Thick as Thieves
Director: Alex Sutherland
Producer: Rebekah Kelly
Executive Producer: Nik Beachman
Sound Design: Franklin Road
Composer: Mahuia Bridgman-Cooper
Director: Jonathan Hughes
Media Agency: OMD
Account Director: Jonny Barker
Senior Account Manager: Lauren Siemer
Client: Heinz Wattie’s
General Manager Marketing: Tim Skellern
Group Marketing Manager: Gerard McAleese, Ketchup, Condiments & Sauces, Pet Food and Beverages
Business Manager: Glenys Henry, Ketchup, Condiments & Sauces
Marketing Manager: Melanie Taylor, Table Sauces & Dressings
3 Comments
Cute spot
Soooo, ummm, Watties is undermining the kiwi creativity they’re celebrating with this new bottle?
So, Watties celebrate their invention of something that’s actually existed in the UK for years. And the same bottle shape is actually on the shelves next to Watties, branded Heinz.