MDS students use the NZ Herald’s classified ads to invite industry to AdSchool’s End of Year show
A criticism occasionally levelled at Media Design School students is that they concentrate way too much on tech and not enough on the ‘traditional’. Taking that on board, Media Design School decided this year to invite every creative to AdSchool’s End of Year show not only in the newspaper, but also to put the invites in its most traditional section- the Classifieds.
Says Kate Humphries, programme director, MDS: “So, if you want to see your name in the newspaper, please feel free to pop out and buy a copy of The NZ Herald.
“But, knowing that you’re all probably tied to your desk or maybe can’t afford to buy a newspaper (recession and all that) we’ve also emailed all of you (arguably, now also traditional) with a copy of your own classified invite.
:A massive thank you for all their help and patience to NZME creative director Graham Dolan and Margaret Hawker, NZME head of commercial publishing and innovation (who’s title should, as Graham pointed out to us, really should be head of awesome).”
What: MDS AdSchool End of Year Show
Time: 6:00pm – 8.30pm
When: Thursday, November 17th
Where: The upstairs bar at Talulah, 52 Tyler Street, Britomart
9 Comments
Love it. Great work Kate and gang.
Advertising to advertising using advertising. It’s brilliant.
What a way to go, good work girls
They get better every year. Well done Kate & Co.
I’ll ask my wife but I’m pretty sure she’ll say ‘yes’. We’ll done team, very clever.
Brilliant.
When old school became the the new school. Nice work. See you at the show!
Great work as always.
From me
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