Tourism Fiji has announced a revitalized global brand campaign ready to roll-out in 2019. Created by Saatchi & Saatchi New Zealand and Goodoil Films, the refined campaign builds upon the destination's current brand messaging; 'Where Happiness Finds You', while showcasing the breadth of experiences available to visitors.

The campaign assets have been developed to demonstrate that the Fiji brand goes beyond just relaxation by highlighting Fiji's 'Bula Spirit,' and emphasizing the range of unique experiences that are offered throughout Fiji's 333 islands, with powerful imagery designed to evoke an emotive response and create real interest in the destination.

It's a year that opened with four student teams winning One Show Merit awards in MDS AdSchool's first month; its students going on to win a Future Lions ranking, a D&AD pencil and more awards in the innovation category at AdStars than any other school globally.  A year that began its wind down with a very crowded end of year show at the Love Bucket in K.Rd with the final full stop happening last Friday, after Rueben Halper from Google, Haydn Kerr from DDB, and Shaun O'Conner from Saatchi's all valiantly interrupted their end of year mayhem to pick the Google Student Shortlist for Axis judging next year. 

Here's Ipsos' take on some of the key themes that emerged in 2018 and a glimpse into what 2019 may hold.

January - Gazing into the Ipsos crystal ball

There were three predictions that stood out when we asked Australians some questions about what they thought might happen in 2018 : Almost two in three (64%) believed global temperatures would increase; six in ten (59%) predicted China will become the world's biggest economy; and half (49%) expected to see a driverless car make its government approved debut in a developed nation. Further, despite half indicating that 2017 was a bad year for them personally, 76% were optimistic that 2018 would be a better year.

Clemenger Group New Zealand is proud to announce it has become Rainbow Tick accredited, celebrating diversity and working towards a more inclusive workplace.
 
Says Jim Gall, CEO, Clemenger Group New Zealand: "We value and celebrate diversity in the Group and we're incredibly pleased to have achieved the Rainbow Tick.  We want our people to come to work feeling safe, fully accepted and that they can be themselves.

Life's a pitch and then you die. 

DDB and Goodoil have launched an immersive experience of homelessness in support of Auckland-based social agency Lifewise. The campaign calls on landlords to consider opening their rental property portfolios to those most in need.

The focal point of this campaign is an installation at Auckland's Wynyard Quarter, outside the ANZ Events Centre. The 'House of Cars' immerses visitors in the experience of what it's like to be forced to live in your car. The House is open from 10am-7pm every day until 19 December, 2018.

The aim of the installation is to provide an eye-opening experience in the heart of the country's most affluent business centre, driving home the message that many everyday Kiwis could end up in the same situation if disaster struck in their household.

MSD has appointed VMLY&R New Zealand as its agency partner for the next evolution of the "It's not OK" campaign.
 
Says Marama Edwards, group general manager of community partnerships and programmes at MSD: "We were looking for innovative thinking and a fresh approach to evolve our behavior change thinking. The VMLY&R team impressed us with their deep understanding of the audience, creativity and refreshing ways of working.  Reducing family violence is a priority for MSD and we are looking forward to working closely with VMLY&R on this important campaign."
 
Says Fleur Head, acting managing director, VMLY&R New Zealand: "We love collaborating with passionate and forward-thinking clients and we feel humbled and appreciative to be trusted to partner with the great team at MSD on this important work."
 
VMLY&R will commence work with MSD immediately.

As far as most agency creative directors (and increasingly, more CEOs and CMOs) on both sides of the Tasman are concerned, CB Agency of the Year is the most coveted of all trade mag titles to win - and where an agency is placed on our annual chart is critical to many agency's new business performance in the coming year (that's the bit of most interest to CEOs and CMO's!).

You'll be pleased to know it's FREE TO ENTER.
 
Provide all your best work on a USB stick. Please list highlights of the year, including all awards won in 2018, new people, plus accounts won and lost, plus number of staff (or billings if you can) in a separate doco.

Director Hyun Lee has joined the roster at Curious Film.

As a young filmmaker, Lee has already managed to create a bold and impressive body of work that's distinctively her own. Her signature flair for stylistically vivid and complex compositions is exemplified in Lee's slick, horror short film, Asian Girls. The short was selected to have its premiere at the internationally renowned SXSW Film Festival in Austin, Texas earlier this year.

WARC, the global authority on advertising and media effectiveness, has today released Marketer's Toolkit 2019, an annual report outlining the priorities of, and challenges facing, brands in the year ahead - as well as guidance on how to meet them.

The report is centred on a survey of more than 800 senior marketing and advertising professionals from around the world and takes an in-depth look at strategic priorities, technology and media challenges.

Also included are interviews with nine leading marketers, such as Fernando Machado (Burger King), Freddie Covington (APAC Visa), Mark Evans (Direct Line) and Lisa Ronson (Tourism Australia) as well as examples, best practice guidance and a round-up of what this all means for brands, media owners and agencies.

Creative agency RUN is working with a University of Auckland academic to develop a novelty stress relief app. Called BadGood, the app will provide a fun way for users to let out their everyday frustrations.

McKay, an award-winning creative came up with the idea after experiencing his own daily frustrations.

As a celebration of the extraordinary times we live in, BCF Dentsu have launched Post-Truth Vodka.

Call for entry closes Tuesday 4pm 26 February 2019.

Spark PR & Activate, a part of PHD Group, has today announced that Katie Walton has been promoted to general manager. Walton, most recently the agency's client service director, has held senior roles at Spark PR & Activate and other agencies over a number of years.Dallas Gurney, managing director of Spark PR & Activate, says the promotion is a reflection of Walton's incredible business acumen, team leadership skills and customer service prowess.

WPP AUNZ has unveiled a new brand in line with WPP's global repositioning as a creative transformation company.

To help educate and encourage responsible camping this summer, Tourism New Zealand and MBIE have engaged Contagion to create a campaign targeted directly at this hard to reach audience. Contagion has created an integrated campaign using a range of tactics to reach campers.

Having your relatives visit over Christmas can be pretty testing. Luckily for Stickman, he and his cousin Snowy the Snowman are good buddies.

This is Snowy's first trip to New Zealand so since his arrival, he and Stickman have been touring the country asking PAK'nSAVE social media followers for tips on where to visit with the hashtag #SnowyVisitsNZ.

AdFest is now selling tickets to next year's festival, which runs from 20th March to 23rd March 2019 at Peach Royal Cliff Resort, Pattaya, Thailand.

With Christmas around the corner and the school holidays upon us, kids up and down the country will be on their best behaviour to make sure they end up on Santa's 'nice list'. This year, parents have a new tool to help their kids make sure their behaviour is on track, the Spark Naughty or Nice Report website, developed by Colenso BBDO.

Parents and kids can use the interactive website to track levels of naughty and nice in their family, and reflect on those precious moments of kindness had over the Christmas season.

QMS will merge its NZ out-of-home, digital media and production businesses into MediaWorks and in return will receive a 40% shareholding in the expanded MediaWorks business. Funds managed by Oaktree Capital Management, L.P (Oaktree) will retain a majority 60% shareholding.

A blog by Damon Stapleton, chief creative officer of DDB New Zealand

"Living right in the heart of Tokyo itself is quite like living in the mountains - in the midst of so many people, one hardly sees anyone." - Yūko Tsushima

Imagine you are in a city of close to 15 million people. You are walking down a large street. It is a lot like 5th Avenue in New York. For a couple of seconds, you are happily staring at one of the beautiful window displays. You turn around and your child is gone. The worst feeling in the world. This had just happened to a woman as we were driving down the same street. Our driver stopped the van suddenly and jumped out. Not speaking Japanese, we didn't realise this unfortunate event had been announced on speakers that I think you find on most Tokyo streets. Thousands of people stopped what they were doing and looked for the child. Our driver happened to see the kid with many others and the child was re-united with a very relieved mother.

This year, Auckland City Mission has partnered with 99 to launch its latest Christmas appeal: 'There's More Than Enough Christmas To Go Around'.The appeal aims to help turn Christmas waste into Christmas joy for Aucklanders in need. 'There's More Than Enough Christmas To Go Around' encourages Aucklanders to spend just a little less on the Christmas abundance and provides a guide on how that could help fellow Aucklanders, with helpful tips.

Portfolio & Reel's NZ, Australia + Asia ad agency and production company directories have recently been updated.

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A joint initiative of Bestads and Campaign Brief, TheBestAdJobs.com offers recruiters and agencies a fantastic low rate of $50 per job listing.

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WARC, the international authority on advertising and media effectiveness, has today announced the shortlists of its Media Awards 2018, a comprehensive global competition rewarding communications planning which has made a positive impact on business results.

HP and Clemenger BBDO, Sydney have launched a Christmas campaign across Australia and New Zealand, showcasing HP's Sprocket portable printer, one of this Christmas' hottest gifts.
 
The campaign encourages Aussies and Kiwis to Say it with Love, Say it with a Sprocket this festive season, with the launch spot opening to a room filled with Christmas trees, and Sprockets nesting in the trees like baubles.
 

United Media Solution (UMS) has partnered with the Asia New Zealand Foundation (ANZF) to offer an internship to New Zealand residents.
UMS has teamed with ANZF to provide New Zealand students with hands-on experience of the China market. The successful intern will work in UMS' Shanghai office on a range of activities incorporating digital marketing and public relations for UMS clients.

To celebrate 40 years of AWARD, two new categories have been announced ahead of the 2019 AWARD Awards ceremony.

The most prestigious award show in the region, the AWARD Awards attract approximately 2000 entries across the categories of film and video, promotion and experiential, PR, branded entertainment and more.

It's not too late to submit your entry.

The extended and final deadline is 5pm Monday 10 December 2018.

For full details click here.

The Spikes Asia Awards are Asia Pacific's accolade for excellence in creative communications, celebrating the very best in creativity across the region. The 2018 winners were announced at the Spikes Asia Awards Ceremony on 28 September at Marina Bay Sands Theatre, Singapore.The 2018 New Zealand Agency of the Year winner is DDB New Zealand. The Country Agency of the Year Award is awarded to the agency in New Zealand that obtains the most points for winning and shortlisted entries in the Spikes Asia Awards. It is one of the Special Awards categories which also includes; Network of the Year, Asia Pacific Agency of the Year, Independent Agency of the Year, The Spikes Palm Award, Media Network of the Year along with the individual Country Agencies of the Year.

Lotto New Zealand has launched a follow-up to the Armoured Truck spot, part of the Imagine series via DDB New Zealand, revisiting the pair behind the tension-filled spot released earlier this year.

The new spot picks up the story of Ray and Sateesh a few months after their big Lotto win. It's Christmas Day and empty nesters Ray and his wife, who are preparing to have a quiet Christmas, receive a video call from Sateesh.

Want to know who the world's top creative companies are?

World-renowned student competitionYoung Ones 2019 is officially open for entries, and has announced that this year's Young Ones Brief competition features not one, not two but five amazing creative briefs for students to explore, with more on the way.
With briefs from international brands such as Avery Dennison, Brooks and Budweiser, upstart cosmetics company Il Makiage, and even a socially conscious brief for The New York Times in partnership with Droga5, students are bound to find one that piques their interest and inspires students to do their best creative work.

Emma Sheller, Global Head of Brand and Marketing of Standard Chartered (pictured left) and Vishnu Mohan, Chairman and Chief Executive Officer of Southeast Asia and India at Havas Group (right) have been appointed as Heads of Jury for the 2019 APAC Effie Awards. They are the first two of eight Heads of Juries to join the Judging Committee, and will lead the jurors to review the most effective work from the region.