Colenso BBDO has been announced as Agency of the Year at the APAC region’s most celebrated creative festival, Spikes Asia Festival of Creativity.
And for the sixth year in a row, BBDO Worldwide were also ranked Network of the Year, with 10 agencies winning 66 Spikes.
The Singapore-hosted festival saw Colenso BBDO return as the only agency in New Zealand with a Grand Prix Spike, this year in the Music category for their I’m Drinking It For You work with DB Breweries. The agency also picked up 3 Gold, 4 Silver, 8 Bronze and one of four Creative Effectiveness Spikes, across 8 campaigns for DB Breweries, Spark, Skinny, Pedigree and Puppo.
It’s the first time in Spikes Asia history that an agency has taken home the Agency of the Year title twice.
Says Scott Coldham, managing director, Colenso BBDO: “It’s tough to compete with the region’s most elite agencies every year. Coming home with the Agency of the Year title is a true celebration of the creative thinking here in New Zealand – and as a collective of agencies from NZ, we certainly punched above our weight on the regional stage. And for Colenso to achieve Agency of the Year with work from 5 clients across 8 campaigns is testament to the breadth of work we’re doing and we’re really proud of the result.”