Mango Communications releases new white paper to help tourism industry bounce back

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Mango Communications releases new white paper to help tourism industry bounce back

Mango Communications has issued a white paper to help NZ’s hard hit tourism businesses navigate the next few months while preparing for a new future in a COVID-19 world.

 

The paper draws on Mango’s travel and tourism industry expertise based on a client portfolio spanning aviation, regional travel organisations, accommodation providers, travel tech, museum and local attractions.

It features key insights provided by Mango Communications’ senior practitioners, Tourism NZ CEO, Stephen England-Hall, and COO of Accor Asia Pacific, Simon McGrath – and aims to arm struggling Kiwi tourism businesses with a framework to bounce back as restrictions ease.

Says Claudia Macdonald, managing director, Mango Communications: “The impact of COVID-19 on Aotearoa’s tourism industry has been devastating – there is no ‘best practice’ or playbook on how the industy is supposed to respond under such volatile circumstances. We issued this report initially for our travel and tourism clients but felt it might be beneficial for a wider audience.”

To download the free report titled ‘NZ Tourism in a COVID-19 World’ click here.