Bestads Six of the Best Reviewed by Joji Jacob, co-founder, BLKJ, Singapore

Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.

This week’s guest judge is Joji Jacob, the co-founder of independent agency BLKJ in Singapore.

BEST TV
Winner: Apple ‘The Whole Working From Home Thing‘. Great work usually reaches you long before you’re asked to weigh in on it. What a delight this Apple ad is. Some of my favourite ad characters from recent times hawking some of my favourite products. The panicky but passionate old man, the pushy but likeable project manager, the goofy but generous designer. It’s a product video wrapped in an informercial wrapped in a commercial wrapped in a slice of my life. Everything about the ad, like it’s prequel The Underdogs, from casting to comic timing, is perfect. Thank you, Apple. Continue reading on Bestadsontv.com…