With this year’s Immortal Awards entry system now open, each of our jurors have been taking it in turns to select an ad that’s immortal to them, revealing the reasons why it’s stayed with them until this day.
A few weeks ago, Toby Allen, deputy executive creative director, AMV BBDO, selected The Guardian’s ‘Points of View’, a BMP masterpiece from John Webster and Frank Budgen. Toby stated that it was the ad that led him into the industry and thankfully so, as he’s been a part of ground-breaking, taboo-shattering campaigns for Essity over the last few years, picking up accolades the world over – including Immortal Awards in 2018 and 2019 – for Blood Normal and Viva La Vulva.
Over 30 years on from its launch, Points of View is still as relevant today (if not more so) as it was in 1986. The ad’s director, the legendary Paul Weiland, joined Toby and Paul Monan to look back at a creative idea that’s still going strong three decades later…
The Immortal Awards entry system is now open. Every member of Little Black Book is entitled to up to five entries, depending on their membership tier. This year, Bronze members receive two entries, whilst Silver and Gold members get five entries. The full list of rules, including eligibility dates, can be found here.
If you’d like to enter the Immortal Awards but you’re not yet a member of LBB, contact Lynchy here: firstname.lastname@example.org.
LBB member agencies In Australasia
Akkomplice Melbourne, AnalogFolk, AZK Media, Bashful, Bear Meets Eagle on Fire, BMF, BWM Dentsu Melbourne, BWM Dentsu Sydney, Catfish, Channel T, CHE Proximity, Clemenger BBDO Sydney, Clemenger BBDO Melbourne, Clemenger BBDO Wellington, Colenso BBDO, The Communications Council, The Core Agency, Cox Inall Change, DDB Melbourne, DDB Sydney, Deloitte Digital Melbourne, Edge, Emotive, Enigma, FCB New Zealand, Federation Auckland, Fenton Stephens, Frank Digital, The Hallway, Hardhat, h-Commerce, Host/Havas, Ikon, Innocean, Isobar, Leo Burnett Melbourne, Leo Burnett Sydney, Magnum Opus Partners, M&C Saatchi, McCann Melbourne, McCann Sydney, The Monkeys Sydney, MusicBrief, Ogilvy Sydney, Orchard, Paper Moose, Reborn, Redengine SCC, R/GA APAC, The Royals, Rumbletown, Saatchi & Saatchi Sydney, Saatchi & Saatchi Melbourne, Saatchi & Saatchi New Zealand, SDWM, 72andSunny, Showpony, Special Group Auckland, Special Group Sydney, Spinach, Taboo, 303 MullenLowe Sydney, Thinkerbell, Town Square, TBWA Sydney, TBWA New Zealand, VCCP Sydney, The Works, Wunderman Thompson Sydney.
LBB member production companies In Australasia
AIRBAG, Alt.VFX, ARC EDIT, Clockwork Films, Collider, Curious, Cutting Edge, Eardrum, The Editors, Exit Films, Filmgraphics, Fin Design + Effects, Final Sound, FINCH, Flying Fish, Good Oil, Heckler, Jumbla, Motion Sickness, Passion Pictures, Photoplay, Plaza Films, The Producers, Revolver/Will O’Rourke, Rumble Studios, Scoundrel, Sedona Productions, Sweetshop, Taxi, //Thirteen & Co, Uncanny Valley, Velvet, Winifred.