Our good friends at Contagious Magazine in the UK are holding a half day APAC Bootcamp on September 29th. The 4 hour program features speakers including the legendary Nick Worthington (above right), Colenso BBDO’s creative chairman, Coles CMO Lisa Ronson (above left), Havas APAC’s CCO Valerie Madon and Andreas Krasser, CEO of DDB Hong Kong.
The Bootcamp is aimed to get you match-fit for marketing with a personal brain training programme, comprising:
Core workouts/Masterclass keynotes on creativity and strategy from revered industry figures.
Speed & Cardio/Insights, trends and best-in-class creative examples from the Contagious team.
HIIT/Rapid-fire, high-energy talks from up-and-coming industry talent.
Tickets for a half day of practical advice, learning, insight and inspiration cost AU$50 (Australian dollars). All tickets include a FREE one-month trial of Contagious I/O, the online intelligence tool that fuels creative and strategic thinking which will begin the day after the event. You can also re-watch all the talks from the day within the tool during your trial.
Campaign Brief readers can access a 25% discount off tickets. Use the code CB25 when booking and tickets can be purchased here.
Nick Worthington / The Game of Love & Trust
Colenso BBDO’s creative chairman will walk you through 14 musings, maxims and mantras, ranging from the revelatory to the blindingly obvious, that will to help you win the game of Love & Trust with clients.
Andreas Krasser / Mission Impossible? What Agency Heads Want From Planners
The planner-turned CEO of DDB Group Hong Kong will give a (slightly biased) perspective on agency leaders’ expectations from strategists. It will answer questions such as, ‘what’s the value of strategy from an agency leadership perspective?’ and ‘how do planners fit into the company’s overall growth agenda?’ The topics covered also provide a blueprint for convincing agency leaders of strategy’s worth in case they’re too short-sighted to see it.
Lisa Ronson / CMO interview
Lisa Ronson has pretty much seen and done it all, working across beers, financial services, telecoms, tourism and more. Join us as the CMO of Coles, one of the biggest supermarkets in Australia, answers our questions on what it takes to be an effective client – through good times and bad.