The Asia-Pacific Tambuli Awards is now accepting entries for 2021. Tambuli celebrates brands that show the seamless integration of creativity + brand purpose + results.
The award show recognizes campaigns on creative and effective brands with purpose, the APAC Tambuli awards has opened its call for entries for 2021. Materials released between January 1, 2019 and December 31, 2020 are eligible to enter. The deadline for submission of entries is set for April 5, 2021. The awards night will be held online on June 2.
The APAC Tambuli Awards celebrates brands that show the seamless integration of creativity + brand purpose + results. Case study entries must demonstrate how brands uplift society, create positive change, and correlate purpose with purchase.
The APAC Tambuli Awards is not an award on charity, advocacy, pro bono, or CSR advertising, even if those campaigns are welcome and encouraged to enter. The award, however, focuses on mainstream brand campaigns that celebrate humanity, inspire purpose, and deliver results.
New for 2021 are the following initiatives:
The introduction of two new categories under the Humanity and Culture cluster namely Food & Nutrition, and Fashion Brand. The Fashion brand category is sponsored in partnership with ISEM Fashion Business School based in Madrid.
There are also two new cluster categories that have been introduced – Digital & Ecommerce, and Content Creation and Influencer Marketing. The Content Creation cluster is sponsored by the Creator and Influencer Council of the Philippines (CICP).
Tambuli is also launching the Young Marketing Leaders of the Year, awarded to high-potential marketing professionals (between 27 and 35 years old) with at least six years of work experience in brand management who have proven to successfully lead effective and game-changing marketing programs with purpose, generating remarkable business results and societal impact. Nominations for this special award are now open.
An award that began in Manila in 2005, the Tambuli (a native Filipino horn) is organized by the School of Communication of the University of Asia and the Pacific (UA&P) in collaboration with industry partners, to create positive impact in society through marketing communications.
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