BOTAB returns with ‘Anything Goes’ theme ~ band registrations now open

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BOTAB returns with ‘Anything Goes’ theme ~ band registrations now open

The most anticipated date on the advertising industry calendar is back. Flying Fish and The Comms Council are stoked to present BOTAB 2021 – the revered 13th ‘Battle of the Ad Bands’ showcasing the best of the Advertising Industry’s musical rebels.


BOTAB 2021 will be held at Galatos, Auckland on Thursday 16th September from 6.00pm till late. Band registration opens on Friday 16th July and tickets will be on sale from August 23rd.

Bringing together a crowd of 500 of the most influential creative minds, the bands will compete after weeks (some of them days, even the night before) of practice with only one band able to take home the winning title.

Upping the stakes, proud sponsors Sixt, Giltrap Group, Audi E Tron, Whittakers, Much Moore Ice Cream, Apex Insurance, Fortis Travel, Prego, and more are back on board. Winning prizes include an Audi E Tron thanks to Sixt for a whole month, $500 Winner’s Lunch at Prego, a run of their own Much Moore ice cream flavour and a whole lot more to be won on the night. With a celebrity judging panel, a celebrity MC, and a captive audience all in one room, BOTAB promises to deliver.

Securing the theme for this year, James Moore, managing director and executive producer at Flying Fish says: “In a time where we have all been pushed, pulled, forced into rules, making sourdough, compulsory WFH and homeschooling… we wanted the 13th BOTAB to have no limitations, so for 2021 it’s all about ‘Anything Goes’’.

Head to for more info and to register your band.