TRACK Aotearoa’s creative team continues to grow with two experienced creatives, Peter Wujkowski and Gaelyn Churchill, joining the agency as senior creatives.
Shifting to TRACK Aotearoa after a seven-year stint together at Ogilvy New Zealand, Wujkowski and Churchill have a wealth of experience creating and overseeing fully integrated campaigns with a focus on behaviour change. Passionate about bringing brand and product propositions to life in tangible ways, they will hit the ground running at TRACK Aotearoa.
Wujkowski and Churchill’s appointments come off a period of sustained growth for TRACK Aotearoa with growing appetite from existing clients for data-led creative solutions with the customer at the heart, and new clients such as Farmlands coming onboard.
Says Aaron Goldring, executive creative director, TRACK Aotearoa: “We’re super excited to welcome the brilliant Peter and Gaelyn to the TRACK family. Their energy and passion for creating ideas that travel beyond communications are infectious. But, above all, they’re great people and have already made a massive impact on our creative culture.”
Churchill says she’s thrilled to be joining TRACK Aotearoa and settling into DDB Group: “The team here are super talented and I’m excited about the opportunity Aaron has given us to make impactful and effective creative for our clients.”
Wujkowski feels similarly, citing the increased control, choice and influence consumers have as one of the reasons why data is now so vital in creative approaches: “TRACK Aotearoa are at the top of the game in this market and I’m thrilled to be working with Aaron as part of the team shaping his vision around data and creativity.”