Media Design School (MDS) has announced that Bachelor of Media Design Alumni Rose Norgrove has won the Red Dot Junior Award: Brand and Communication Design 2021. ‘Dual’ is an innovative medical device that provides blood glucose testing and insulin delivery for Type 1 diabetics.
Data stored on ‘Dual’ is sent via Bluetooth to a mobile app, allowing the user to review their management history and daily patterns. This enables a more intuitive interface and capitalises on smart analysis and recordings, without adding another device to a user’s bag.
Says Norgrove: “Type 1 Diabetes affects 26,000 New Zealanders. Every person affected requires a blood sugar reader and an insulin delivery device. But unfortunately, there is no current affordable, all-in-one device that does not impose constant attachment to the user’s body.”
With roughly 20,000 entries, the Red Dot Award is one of the world’s largest design competitions and the sought-after distinction “Red Dot” has been the revered international seal of outstanding design.
Says Norgrove: “It’s so humbling to be recognised by one of the biggest design competitions in the world and goes to show New Zealand designers are up there with the best.”
Says Jim Murray, programme coordinator for Bachelor of Media Design: “I’m so proud ‘Dual’ has been recognised with a Red Dot Junior Award. This award is amongst the most prestigious international design awards and is a great achievement for MDS and Rose.”
Red Dot will host an online celebration for winners on 12 November, followed by physical exhibitions in the Museum of Communication in Berlin and the Red Dot Design Museum in Essen.
Watch an interview with Rose Norgrove on her Red Dot win and project below: