Lloyd Thomason returns to agency land for senior strategist role at FCB Aotearoa

Following the business momentum of recent months FCB Aotearoa has announced a new addition to its strategy team with Lloyd Thomason joining the agency as a senior strategist.

Thomason returns to the advertising industry after two years as a researcher and strategist with leading market research company, TRA.  It’s not Thomason’s first gig at Wellington Street, having worked at FCB earlier in this career.  He’s also had stints at BC&F Dentsu and TBWA.

Says Thomason of his appointment: “FCB make stuff that everyday New Zealanders like and talk about – stuff that changes behaviour.  It feels good to be back and part of the team.  I look forward to putting our go-to question to good use – what do you want to change?”

Says Matt Kingston, chief strategy officer, FCB: “When thinking about the future of this agency and the types of humans we want to attract, Lloyd was the absolute top of our list of people to reach out to.  Attracting Lloyd back to the industry is a big win for our culture, and a huge boost to the value we provide our clients.”