Building on the successful launch of the award-winning, all-electric EV6 Kia NZ and Auckland agency Work Communications have collaborated on a new TV campaign, produced by Reel Facotory, for the EV9, Kia’s new flagship electric SUV.
The 45 second EV9 launch spot takes a heart-warming road trip with a father and daughter as they reconnect with the help of some of the unique features of their EV9.
Says Gaylene Anderson of Work Communications: “With its extended runtime and cinematic feel, the new spot marks a significant milestone in the long partnership between Work Communications and Kia New Zealand.”
The new commercial showcases the unique features of Kia’s full-sized, 7-seat EV, from sustainably sourced interior materials to its ability to power a range of appliances, including lighting up a tent. It also reinforces Kia’s commitment to innovation, cutting edge design and the creation of powerful connections through the joy of movement.
Says Greg MacDonald, sales and marketing general manager at Kia NZ: “The EV9 sets a new bar for electric vehicles not only in New Zealand, but globally. It was also amazing to work with such a talented team of locals to put this ad campaign together”
Advertiser: Kia New Zealand
General Manager Sales & Marketing: Greg MacDonald
Creative & Media Agency: Work Communications
Managing Director: Gaylene Anderson
Creative: Ben Chandler
Creative: Steve Charlton
Account Director: Marisa Kirkbride
Media Director: Guriq Singh
Production: Reel Factory
Executive Producer: Dan Watkins
Director: Jonny Zeller
Producer: Pippa Keiller
DOP: Chris Watkins
VFX: Leon Senf
Offline Editor: Andy Deere
Colourist: Marc McCarthy
Senior Sound Engineer: David Liversidge