Bestads Six of the Best Reviewed by Tseliso Rangaka, Chief Creative Officer, FCB South Africa

Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.

This week’s guest judge is Tseliso Rangaka, chief creative officer at FCB, South Africa.

BEST TV
Winner: DoorDash ‘Flowers Are for Every Valentine‘. First, I love the insight. It makes one want to question why that is the case. That’s usually a good sign. It’s also a great strategy to almost double the DoorDash target consumer base for flowers. I also love how the execution used restraint in humor, and executional polish to dodge the pitfalls that could have arisen from an otherwise quite macabre subject matter. READ ON…