Pepperstone suggests it’s a better fit for traders in new ad via Saatchi & Saatchi NZ

Award-winning, online global forex and CFD broker Pepperstone is back with part two of its global brand campaign, telling traders ‘Don’t Be Fine With It’ in its latest work via Saatchi & Saatchi New Zealand.

 

This follow up to the incredibly well-received 80’s John McEnroe spot has now been released globally, and once again it aims to shake traders out of their apathy – challenging what they will accept from other brokers.

Says Jodi Cutler, global head of brand, Pepperstone: “Pepperstone continues to challenge the status quo, and this edition hones in on our exceptional client service. We’re proud to be rated #1 for trade execution, value for money and commissions and spreads by Investment Trends Australia, amongst other measures. We’re also proud to be trusted by traders in over 160 countries. We want all traders to know that they can demand better.”

The film was shot by award-winning comedy director Benji Weinstein and produced by FINCH, and continues to distinguish Pepperstone from its rivals in a market dominated by manifesto-style ads.

Client: Pepperstone
CEO Pepperstone: Tamas Szabo
Global Head of Brand: Jodi Cutler
Brand Design Lead: Joel Batts
Senior Video Producer: Guido Gautsch

Creative Agency: Saatchi & Saatchi NZ
Chief Creative Officer: Steve Cochran
Executive Creative Director: Jordan Sky
Executive Creative Director: Lee Sunter
Senior Group Business Director: Aaron Hodgson
Business Director: Briar Dye Hutchinson
Chief Strategy Officer: David McIndoe
Executive Producer: Jane Mill
Producer: Jess Drysdale

Film Production Company: FINCH
Director: Benji Weinstein
Managing Director/Executive Producer: Corey Esse
Executive Producer: Rebekah ‘Bex’ Kelly
Producer: Vivian Jaspers
DOP: Jeremy Rouse
Production Designer / Art Director: Lucinda Thomson
Casting Agent: Peta Einberg
Post House: Fathom
Editor: Jack Hutchings
Colourist: Dave Gibson
VFX Supervisor: Rhys Dippie
Lead VFX artist: Laskshman Anandanayagam
Sound Company: Franklin Rd
Sound Person: Shane Taipari + Cole Goodley