Accenture Song appoints Rob Ralston to the position of product design director

Accenture Song, one of the world’s largest tech-powered creative group, has announced the appointment of Rob Ralston as product design director effective immediately.

Based in New Zealand, Ralston joins Song’s A/NZ design and digital products team to create customer experiences that drive growth and relevance. Previously, he was head of design at Roam Digital and Stellar Elements.

Throughout his career, Ralston has steered impactful work for the likes of ASB Bank, Commonwealth Bank, Les Mills, Kiwibank, Ports of Auckland and Trade Me.

A recipient of numerous awards at Best Awards New Zealand, Ralston is also a winner of the Australian Financial Review’s award for Best Innovation in the Banking, Superannuation and Financial Services.

Says Ralston: “I’m thrilled to join Accenture Song at such an exciting time. Together, we will reimagine product experiences that are truly meaningful to employees’ and customers’ work and lives.

“I want to make digital products that bring form and function together in creative ways and Accenture Song is a great place to do that.”

Says Neysan Zölzer, head of design and digital products, Accenture Song NZ: “Rob is a wonderful human and a brilliant designer. No one is better suited to deliver digital products that drive growth for our clients.”