Sian Church joins Shuttlerock to lead global marketing and communications

Shuttlerock, the creative technology leader transforming how the world’s largest brands, agencies and media platforms create and scale digital content, today announces the appointment of Sian Church to lead global marketing and communications.

Based in Auckland, Church will spearhead Shuttlerock’s global marketing strategy, shaping its brand and storytelling efforts as the company enters a new phase of accelerated international growth across key markets.

Church brings extensive experience across PR, brand and marketing for high-growth technology companies, with a strong track record of helping ambitious businesses move from early traction to global recognition. Most recently she was at Sling & Stone, one of the region’s most respected communications agencies.

Having spent her career helping technology companies cut through in crowded markets, she joins at a time when the digital advertising industry faces growing complexity.

Says Church: “Marketers are under pressure to produce huge volumes of engaging content across fragmented channels and in an AI-driven landscape, success depends on delivering on-brand content to the right audience, on the right platform, at the right moments.”

Shuttlerock addresses this problem. Through its proprietary platform, AI-powered technology and human craft, global brands can efficiently scale content that’s fast, adaptable and optimised for each platform. By achieving this level of scale while maintaining brand consistency and compliance, Shuttlerock is now one of the world’s leading creative tech companies in this space.

Says Church: “Reaching consumers on a personal level is one of the industry’s toughest challenges and one Shuttlerock is uniquely positioned to solve. I’m joining at a pivotal moment in the company’s journey, with a significant opportunity to accelerate growth and establish Shuttlerock as one of New Zealand’s leading global success stories.”

Says Jonny Hendriksen, Founder & CEO, Shuttlerock: “Sian’s experience building the profiles of some of New Zealand’s most ambitious tech companies makes her exactly the right person to lead this next chapter for Shuttlerock. As we scale globally, having a marketer who deeply understands both brand and growth is a genuine competitive advantage. I’m delighted to welcome her to the team.”

Founded and headquartered in New Zealand, with a global team of 350 people, Shuttlerock partners with some of the world’s leading brands including P&G, Nestlé, Disney, American Airlines.

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