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Sandhurst invites Aussies to ‘Taste the Summer’ in cheeky new campaign via Bad Magic
Sandhurst Fine Foods has launched its latest campaign, ‘Taste the Summer’, via Bad Magic. The tongue-…
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Amazon and Comedian Steph Tisdell give Aussies Permission to ‘Spend Less on the Ones They Love’ in latest campaign via Droga5 ANZ
Friends and family mean a lot. But doing all the things you love together can cost a lot – like, a lot a lot. That…
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Heartland Bank helps Kiwis unlock possibilities of their retirement in new campaign via True
Heartland Bank is the leading provider of Reverse Mortgages in New Zealand, which help customers access the value of the…
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Winter Paralympians Adam Hall and Corey Peters front Paralympics NZ’s latest campaign via Saatchi & Saatchi New Zealand
Saatchi & Saatchi New Zealand has unveiled the next instalment of its Paralympics platform for Paralympics New Zeala…
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Destiny Bay Winery launches in Australia with new campaign via Saatchis NZ and Digitas NZ
Destiny Bay Winery is launching into the Australian market with a new campaign titled ‘This is Destiny’ via Saatchi …
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HelloFresh and The Blues ‘Take Back Dinnertime’ in new campaign via Augusto and CornerStore
Following the kick-off of The Blues’ 2026 season this past weekend, HelloFresh is celebrating its ongoing partners…
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Bestads Best TV / Film of the Week: Pringles’ ‘Pringleleo’ via BBDO New York
Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a…
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Southern Cross puts real members centre stage in ‘The Feel Good Project’ campaign via TBWA NZ
TBWA\New Zealand has launched the Feel Good Project, a new campaign for the Southern Cross brand which is a collaboratio…
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The Kid LAROI becomes’The Man LAROI’ in latest Uber Eats campaign for the ‘ages’ via Special
Homegrown GRAMMY-nominated, multi-platinum global superstar The Kid LAROI transforms from youthful chart-topper to a pre…
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Bestads Best of the Week Reviewed by Alex Collares, Associate CD, VML New York
Each week Bestadsontv.com [the global arm of Campaign Brief] picks the very best advertising in the world, in every medi…
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Bestads Best TV / Film of the Week: Absolut Vodka’s ‘Tabasco’ via Wieden+Kennedy, London
Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a…
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Raglan rides a wave of growth with first ever brand campaign via The Enthusiasts
Raglan Food Co, born and raised in Raglan, has launched its first brand campaign via The Enthusiasts. The campaign is de…
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Bestads Best TV / Film of the Week: Skittles ‘Deliver The Rainbow’ via Omnicom
Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a…
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Chartered Accountants ANZ unveils next phase of ‘Make Epic Things Happen’ via Connecting Plots
Chartered Accountants ANZ (CA ANZ) and independent creative comms agency Connecting Plots Group have launched the next c…
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Tourism Fiji invites the world to ‘Be Fiji’ in next chapter of its global campaign via Havas Village
Tourism Fiji has launched Be Fiji, the next chapter of its long-running global brand platform Where Happiness Comes Natu…
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WPP set to launch WPP Production; new global powerhouse fuses WPP’s collective production expertise with advanced Gen AI
This strategic decision brings together all creative producers into a single global platform – bringing unprecedented …
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Bestads Best TV/Film of the Week: Lahori Zeera’s ‘2.0’ via Enormous Brands, India
Each week Bestadsontv.com [the global arm of Campaign Brief] showcases standout global advertising work as reviewed by a…
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Bestads Best of the Week Reviewed by Alice Chou, Chief Creative Officer, Dentsu Creative, Taiwan
Each week Bestads [the global arm of Campaign Brief] picks the very best advertising in the world, in every medium – w…
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Specsavers Audiology is a little bit obsessed with hearing care in new campaign via TBWAAustralia
Long famous for eye health and eyewear, Specsavers Audiology is shining a spotlight on its expert hearing professionals …
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Bestads Best of the Week Reviewed by Chris Beresford-Hill, Worldwide CCO, BBDO
Each week Bestads [the global arm of Campaign Brief] picks the very best advertising in the world, in every medium – w…
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Audi captures the real ambitions of New Zealanders in new campaign via DDB Aotearoa
Audi and DDB Aotearoa have unveiled a new campaign grounded in the real ambitions of New Zealanders. At the heart…
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Director Kim Gehrig helms Apple’s new accessibility film ‘Designed for Every Student’
Apple has launched a new accessibility short film worldwide for International Day of Persons with Disabilities (December…
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Allegro unveils a modern fable about parenthood + imaginary friends in Xmas spot via DDB Warsaw
In the lead-up to Christmas, Campaign Brief is shining a spotlight on the season’s most anticipated campaigns from aro…
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Save the Children tells us what really matters this Christmas in global campaign ‘The One Delivery that Matters’ via Ace of Hearts, London
In the lead-up to Christmas, Campaign Brief is shining a spotlight on the season’s most anticipated campaigns from aro…
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Bestads Best TV/Film of the Week: Waitrose’s ‘The Perfect Gift’ via Wonderhood Studios, London
Each week Bestads showcases standout global advertising work as reviewed by a top international creative director or tea…
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ASB celebrates 150 years of helping Kiwi kids get money confident in new Youth Financial Literacy campaign via Droga5 ANZ and Initiative Aotearoa
ASB has launched the ASB Youth Financial Literacy campaign, a fully integrated, multi-channel platform, created by Droga…
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TBWA NZ brings Noel Leeming’s NOELedge Services to life and launches two new Chrissy spots
Noel Leeming has launched its first campaign focused entirely on Tech Solutions services, showcasing the new NOELedge Se…
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Bestads Best TV/Film of the Week: John Lewis’ ‘Where Love Lives’ via Saatchi & Saatchi, UK
Each week Bestads showcases standout global advertising work as reviewed by a top international creative director or tea…
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Bestads Best of the Week Reviewed by Robin Fitzgerald, Chief Creative Officer, BBDO Atlanta
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative …
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Reel Factory launches new Volume Wall Studio for endless creative possibilities
Reel Factory, the production house known for harnessing tech to deliver ultimate creative freedom, has officially opened…
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Bestads Best TV/Film of the Week: Save the Children’s ‘La Fiesta’ via FCB Newlink, Mexico
Each week Bestads showcases standout global advertising work as reviewed by an esteemed international creative director …
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Beyond the Brief: How Motion Sickness, Dylan Pharazyn + Kathmandu found comfort in nature
Kathmandu’s latest global campaign ‘Outside, your comfort zone’ redefines what it means to feel at home in nature …
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Liquorland brings the feels and deals back to TV in new ‘What’s the Occasion?’ campaign via HYPER
After a 16-year hiatus from New Zealand TV screens, Liquorland has returned in style unveiling a new brand TVC designed …
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Attention freelance producers and directors: Get a FREE listing on Portfolio & Reel’s online directory
Are you an Australian or New Zealand based freelance producer or freelance TVC / content director? Contact us now…
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Kathmandu makes nature feel like home in new global brand campaign via Motion Sickness
We’re spending more time indoors than ever, meaning for many, nature has become something to fear, and outdoor gear, s…
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Bestads Best of the Week: Spark New Zealand ‘Split’ via Colenso BBDO, Auckland
Each week Bestads showcases standout global advertising work as reviewed by an esteemed international creative director …
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Bestads Best of the Week: Hornbach’s ‘DIY Odyssey’ via Heimat TBWA, Berlin
Each week Bestads showcases standout global advertising work as reviewed by an esteemed international creative director …
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Bestads Best of the Week reviewed by Klaartje Galle, Chief Creative Officer, VML Belgium
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative …
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Bestads Best of the Week: Nike’s ‘Why Do It?’ via Wieden + Kennedy, Portland
Each week Bestads showcases standout global advertising work as reviewed by an esteemed international creative director …
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Bestads Best of the Week Reviewed by Mark Elwood, Chief Creative Officer, Leo UK
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative …
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Bestads Best of the Week Reviewed by Helen Rhodes, Chief Creative Officer, Grey, London
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative …
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Bestads Best of the Week: Forest Road’s ‘Just A Normal Beer’ via Jackpot
Each week Bestads showcases standout global advertising work as reviewed by an esteemed international creative director …
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Bestads Best of the Week: Channel 4’s ‘The Inheritance’ via 4Creative, London
Each week Bestads showcases standout global advertising work as reviewed by an esteemed international creative director …
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Motion Sickness + FINCH score Grand Award at 46th AWARD Awards; DDB Aotearoa scores six Gold Pencils; DDB named Agency Network of the Year
The winners of the 46th annual AWARD Awards have just been announced tonight as part of This Way Up, AWARD’s annual cr…
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Bestads Best of the Week: Columbia Sportswear ‘Engineered for Whatever’ via adam&eveDDB, UK
…
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Bestads Best of the Week: 7-Eleven’s ‘Tongue-toos’ via Mischief @ No Fixed Address, New York
…
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Bestads Best of the Week: DiDi’s ‘Yes, I DiDi’ via Sunday Gravy, Australia
Each week Bestads showcases standout global advertising work as reviewed by an esteemed international creative director …
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Bestads Best of the Week Reviewed by Hunter Fine, Group Creative Director, Mischief, New York
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative …
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Beyond the Brief: Inside Bastion Shine’s Playfully Chaotic Brand World for Tower Insurance
Tower Insurance recently introduced Kiwis to a trio of chaotic new characters in its latest campaign via Bastion: Miss H…
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Director’s Brief: 10 Questions with James Chappell @ Clockwork Films
Director’s Brief is a new Q&A series from Campaign Brief that shines a spotlight on the broad mix of talent shapin…
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Bestads Best of the Week: KFC’s ‘Let There Be Cake’ via Bananas Joburg + Brains & Brawn Bangkok
Each week Bestads showcases standout global advertising work as reviewed by an esteemed international creative director …
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Zespri and Dame Lisa Carrington encourage Kiwis to find their own “flow” in new campaign
Zespri has launched a powerful new campaign titled “Flow”, fronted by world champion canoe sprinter, nine-time Olymp…
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Squarespace launches heartfelt, uncanny love letter to Aussie and Kiwi tradies in new campaign
Squarespace, the design-driven platform helping entrepreneurs build brands and businesses online, has today launched its…
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Bestads Best TV of the Week: Toblerone’s ‘Chocolate Like Nobody’s Watching’ via Le Pub
Each week Bestads showcases standout global advertising work as reviewed by an esteemed international creative director …
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Beyond the Brief: How TBWA\NZ choreographed joy, realism and trust with ANZ’s Sharma family
1. What was the initial brief from ANZ for this chapter of the Sharma campaign, and how much was already defined …
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NTE 4 IT: KiwiPlates unveils new ‘Lovely Nite’ film via Saatchis NZ ~ directed by 3&7’s Jane Shearer
KiwiPlates has launched the latest instalment in its ‘Everyone has a Story’ campaign, created by Saatchi & Saatc…
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Milwaukee launches first-ever regional brand campaign in ANZ ‘Forever For The Trade’ via Roller
In a regional first for global tool manufacturer Milwaukee, today sees the launch of its new campaign ‘Forever for the…
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SEEK helps Tarzan, Dorothy and the Tooth Fairy find their jobs in new campaign via Droga5 ANZ
SEEK, Australia’s leading employment marketplace, has launched a major new brand campaign highlighting that every Auss…
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Bestads Best of the Week Reviewed by Diana Samper, Global CCO, McDonald’s at tms
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative …
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The Sweetshop scores two shortlisted entries at shortlist stage of CICLOPE Asia Pacific 2025
The shortlist for CICLOPE Asia Pacific 2025 has been announced ahead of the Winners Showcase on Wednesday 28 May, with t…
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HOYTS takes cinema dreams to the Xtreme in new campaign via The Studio and Studio Pancho
HOYTS is rolling out a new campaign to showcase and expand its HOYTS Xtremescreen experience, where movies are not just …
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Reel Good Yarns with Director Vince McMillan
Get to know the faces behind the camera in Reel Factory’s spotlight series, with director Vince McMillan. For M…
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Clockwork Films adds comedy director Edwin McGill to the roster
Clockwork Films has expanded its roster once more, with the addition of Melbourne based comedy director Edwin McGill, be…
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Director Christopher Hill joins Supernormal
Supernormal has announced the signing of internationally acclaimed director Christopher Hill, whose versatile work spans…
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Actor Barry Keoghan plays a website delivery boy on a donkey in Squarespace’s 2025 Super Bowl ad ~ helmed by Australian director Steve Rogers
Squarespace, the design-driven platform helping entrepreneurs build brands and businesses online, has unveiled its 11th …
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ESPN helps Aussies and Kiwis solve Super Bowl fever in latest ‘Super Bowl Sickie’ campaign
With Super Bowl LIX airing on Monday February 10 in Australia and New Zealand, ESPN is helping sports fans get creative …
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Xero unveils new global campaign ‘Your business supercharged’ via Interbrand, Hooves + The Hub
Global small business platform Xero has today announced an evolution of its brand, introducing the tagline – ̵…
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Get a tax deductible Portfolio & Reel membership with latest Ad Agency and Production Company staff lists for Australia and New Zealand
Purchase your tax-deductible Portfolio & Reel’s Australian + New Zealand ad agency and production company lists to…
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TVC + Content Production in Australia and New Zealand: State of the Industry 2024
Less work, shrinking budgets, tighter turnarounds and higher hard costs have all played a part in making 2024 a challeng…
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Apple launches new highly-anticipated holiday ad ‘Heartstrings’ via TBWA\Media Arts Lab, LA
In the lead-up to Christmas, Campaign Brief is shining a spotlight on the season’s most anticipated campaigns from aro…
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Pat Cummins and Ruby the Kangaroo invite Indian cricket fans to ‘Come and Say G’day’ in new Tourism Australia campaign via The Monkeys
Australian Test cricket captain Pat Cummins is starring in a special instalment of Tourism Australia’s ‘Come and…
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Reel Good Yarns with Director Jonny Zeller
Get to know the faces behind the camera in Reel Factory’s spotlight series, with director Jonny Zeller. The exp…
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Olivani encourages Kiwis to stay ‘Forever Young’ in next chapter of its campaign via DDB Aotearoa
New Zealand’s favourite olive oil-spread, Olivani, has launched the next chapter of its “Forever Young” campaign w…
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Sky New Zealand and Reel Factory Launch Immersive Campaign for New Set-Top Box
Sky New Zealand has just unveiled its latest TVC, promoting its new Sky Box that offers full access to every app alongsi…
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Director Michele Aboud creates new film for Artisan Perfumery ‘The Raconteur’
In a striking convergence of artistry and narrative, director Michele Aboud brings this gorgeous visual project to life …
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Freddy Mandy, née The Bobbsey Twins From Homicide, goes his own way
Sonny and Cher. Mulder and Scully. And now The Bobbsey Twins from Homicide. All good duos must come to an end, it seems….
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Director Jae Morrison joins MOFA
MOFA has announced that Jae Morrison has joined its roster for commercial representation in Australia and Aotearoa. &nbs…
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Elfie goes on epic Christmas cookie crusade in Subway’s action-packed campaign via Team Fresh
Subway ANZ has unveiled its 2023 Christmas campaign, centring the brand’s iconic cookies with an action-packed mini fi…
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Macca’s shows why it’s good to be the driver in new summer campaign via DDB Aotearoa
McDonald’s has partnered with DDB Group Aotearoa to release a new summer campaign highlighting why ‘It’s good to b…
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Kia takes electric to new places in new EV9 TV spot via Work Communications + Reel Factory
Building on the successful launch of the award-winning, all-electric EV6 Kia NZ and Auckland agency Work Communications …
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Boring Oat Milk urges Kiwis to ‘Quit the tit’ in new campaign via Motion Sickness
New Zealand is a nation built on milk. Traditionally, the kind that comes out of a cow. Boring Oat Milk aims to change t…
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Air New Zealand presents ‘The Great Christmas Chase’ in new campaign via Bastion Shine
High-flying action meets festive fun in Air New Zealand’s new Christmas campaign ‘The Great Christmas Chase̵…
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Motion Sickness Gives Big Save Furniture a Makeover That Makes Sense (Kind Of)
Following a competitive pitch in August, Motion Sickness has been appointed as the lead strategic, creative and media ag…
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TVC + Content Production in Australia and New Zealand: State of the Industry 2023
Sourcing smart production solutions amidst the evolving economic constraints of 2023 along with leveraging technology wh…
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Don’t miss the Big Issue of Campaign Brief magazine featuring OZ/NZ TVC + Content Production Report – OUT THIS WEEK
The bumper, perfect bound, Summer issue of Campaign Brief magazine – which features the annual TVC + Content Productio…
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‘Find the piñatas, win the free datas’: 2degrees launches a big, completely bonkers Armada in latest ‘Data Piñata’ campaign via TBWA\NZ
Paulie the giant, 2degrees AR Data Piñata is back and this year he’s brought his buddies with him as part of 2degrees…
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Snappy the Venus flytrap stars in John Lewis’ 2023 Christmas ad via Saatchi & Saatchi London
John Lewis has launched its highly-anticipated Christmas campaign, which celebrates the joy of old and new festive tradi…
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Variety reveals NZ’s most wished for gift this Christmas in new campaign via Multiplied
Variety, the Children’s Charity, is making a heartfelt appeal to the generosity of Kiwis to help families with food se…
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The Warehouse helps Kiwi families find the real bargain this Christmas in new campaign via DDB
The Warehouse has partnered with DDB Group Aotearoa to release ‘A Christmas Spent Together’ under The Real Bargain b…
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F45 launches new member-led storytelling campaign ‘That’s Why I F45’ via Abel
F45 Training, a leading global fitness community has launched its latest campaign ‘That’s Why I F45’ developed by …
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The PoolHouse launches new rebrand and campaign ‘#ThisIsPoolLife’ via Crave Global
If you didn’t have a pool growing up, you sure as anything wanted to be friends with the family that did. In the heigh…
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Michael Hill celebrates a Christmas to Remember in new campaign via CHEP Network Brisbane
Michael Hill Jeweller has today launched its Christmas campaign via CHEP Brisbane, showcasing how families can celebrate…
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Delivereasy promises to leave a better taste in your mouth in new campaign via Colenso BBDO
Colenso has teamed up with Toybox animation to create Mouthville – an idyllic town inside a mouth where 90% of the…
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2degrees teaches kids and parents, the good and bad ‘tings’ about first phones in new programme and campaign via TBWA\New Zealand
When your phone goes ‘ting’, is it a good ting or a bad ting? Adults with years’ worth of mobile phone experience …
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Westpac NZ launches next chapter of Together Greater via the Publicis Connected Platform
Westpac has launched the next expression of its brand platform Together Greater, with Saatchi & Saatchi New Zealand,…
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Christina Aguilera and Latto bring hip hop and opera together for Menulog’s latest global campaign via McCann London
Australian born on-demand delivery platform Menulog is introducing the next chapter of the ‘Did Somebody Say’ brand …
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Genesis inspires the next generation of Kiwi innovators in latest campaign via Bastion Shine
The latest campaign from Genesis is launching, showcasing the Genesis School-gen programme in a new campaign developed b…
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Mac’s tries to find the right kind of interesting in latest campaign via DDB Group Aotearoa
Beloved Kiwi beer brand Mac’s is poised to captivate audiences with a new brand campaign created in partnership with …
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That’s nice milk: Steven Adams takes Meadow Fresh milk to new heights in new work via DDB
Goodman Fielder and DDB Group Aotearoa have partnered to release their latest campaign, showcasing the ongoing support f…
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Taika Waititi showcases aroha for Aotearoa in new Tourism New Zealand campaign via Augusto
One of New Zealand’s best-known exports is now helping one of New Zealand’s top export earners. Taika Waititi, well …
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The Sweetshop Signs Filmmaking Wonder Colin Read
Colin Read has been signed by The Sweetshop, who will now represent him in Australia, New Zealand and Asia respectively….
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Pedigree says that after all dogs do for us, the least we can do is take care of their teeth in latest DentaSTIX campaign via Colenso BBDO
Dogs care for their owners without question. It’s time we repay them, say the latest suite of ads for Dentastix oral c…
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Uber Eats launches new “Get almost, almost anything” brand campaign via Special
Uber Eats has dropped its latest iteration of its “Get almost, almost anything” campaign via Special and supporting …
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Spark launches new ‘Hello Tomorrow’ brand positioning and campaign via Colenso BBDO
Technology can do many things. But it’s when it gets into the hands of people that it becomes the ultimate creator of …
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Skin Institute issues an important reminder to Kiwis to get their skin checked via The Post Office
Every year, almost 90,000 people in New Zealand are diagnosed with a form of skin cancer. With sunnier weather on its wa…
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Bestads Six of the Best Reviewed by Todd Mackie, partner/CCO, Broken Heart Love Affair, Toronto
Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative …
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