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  • Archive
  • Luma AI launches ‘The Luma Dream Brief’, a $1m global competition for Cannes Lions Gold Winner

    Luma AI has today announced The Luma Dream Brief, a global creative competition inviting advertising creatives to bring …

  • Spikes Asia opens 2026 Young Spikes competition for emerging APAC creatives

    Spikes Asia has opened registrations for the 2026 Young Spikes Competition. Designed for creatives aged 30 and under, th…

  • Bestads Best of the Week Reviewed by Chris Beresford-Hill, Worldwide CCO, BBDO

    Each week Bestads [the global arm of Campaign Brief] picks the very best advertising in the world, in every medium – w…

  • Kiwi creative Nick McFarlane selected for SXSW London 2026 Public Vote with his session ‘A Primitive Guide to the Future of Civilisation’

    Auckland author, designer and long-time ad industry creative Nick McFarlane, whose career spans stints at FCB, Raydar, C…

  • Fishing for new ideas? Meet AUT’s class of ’25

    As the industry undergoes major shifts, a new wave of creative talent is preparing to enter the market. AUT Ad School’…

  • Leighton Howl on closing The Pond: “I’ve decided it’s time for change and more career focus”

    The Pond Recruitment will cease trading this December after 20 years in the creative talent industry. In this piece, fou…

  • Omnicom merges DDB Group Aotearoa and FCB Aotearoa to create new McCann Group NZ; will be New Zealand’s largest agency by far

    Priya Patel, CEO of DDB Group Aotearoa, and Paul Wilson, CEO of FCB Group Aotearoa, have been appointed Co-CEOs. The mov…

  • A world first GPT for creatives? New disruptor tool has been soft launched in NZ today

    It has been confirmed that a select group of New Zealand creatives are trialling a new language model developed specific…

  • The FireFlies Antipodes return: Launches call for saddles for 2026 charity ride in Tasmania to raise funds for blood cancer initiatives

    They’re back! The FireFlies Antipodes, whose motto is ‘For Those Who Suffer, We Ride’  is calling for entries fro…

  • VML achieves global winning streak with trio of major awards

    VML’s global network received a trio of prestigious honors this week, being recognized by Fast Company, Campaign B…

  • Campaign Brief’s The Work 2025: KFC named 2025 APAC Creative Brand of the Year and Unilever named 2025 APAC Creative Advertiser of the Year

    KFC and McDonald’s lead the most Creative Brands ranking in Campaign Brief’s The Work 2025. KFC topped all o…

  • MAD STARS 2025 kicks off in Busan with judging, competitions, keynotes and opening ceremony

    MAD STARS 2025 has begun its on-site awards judging in Busan. The Final Jury started round two judging on August 25. On …

  • Motion Sickness + FINCH score Grand Award at 46th AWARD Awards; DDB Aotearoa scores six Gold Pencils; DDB named Agency Network of the Year

    The winners of the 46th annual AWARD Awards have just been announced tonight as part of This Way Up, AWARD’s annual cr…

  • Kiwi expat Beth O’Brien partners up with Sam Dickson, Cameron Bell + Jonny Berger to launch Princess – A Creative Company, based in Sydney

    Four of the creative industry’s most accomplished talent have joined forces to launch Princess – A Creative Comp…

  • Bestads Best of the Week Reviewed by Nayaab Rais, Executive Creative Director, FP7 McCann, Dubai

    Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative …

  • MAD STARS 2025 explores how AI is rewiring the creative DNA of advertising

    The MAD STARS 2025 conference begins with a topic of greatest importance to the industry’s future: The power of advert…

  • Comms Council releases 2025 Census Survey results

    At an Eden Park event attended by leaders from across the industry, the Comms Council today launched the full results of…

  • Cannes Grand Prix winners, creative chaos and insights: New sessions revealed for This Way Up

    Two of the most talked-about campaigns of 2025 — Make New Zealand the Best Place in the World to Have Herpes and Bette…

  • Omnicom Announces Formation of Omnicom Oceania, Appoints Nick Garrett as CEO

    Omnicom has today announced the formation of Omnicom Oceania and after months of industry speculation has officially app…

  • Type Directors Club’s Carol Wahler Transitions to Executive Director Emeritus; Artist, designer, educator Joe Newton joins as Executive Director

    As part of the succession plan at the Type Directors Club, the organisation has today announced the transition of Carol …

  • Ad Net Zero strengthens global framework for advertising emissions measurement

    AD NET ZERO STRENGTHENS GLOBAL FRAMEWORK TO CALCULATE MEDIA EMISSIONS   Voluntary adoption helps advertisers and their …

  • WPP and TikTok strengthen partnership with Symphony AI integration into WPP Open

    WPP is amplifying its partnership with TikTok, becoming the first advertising and marketing services company to integrat…

  • Omnicom eyes full Clemenger ownership; Nick Garrett tipped to lead Oceania integration

    Omnicom Group is in advanced negotiations to acquire the remaining 13.16% stake in Clemenger Group, aiming for full owne…

  • Effie LIONS Foundation launches to build a more inclusive, effective future for marketing

    The Effie LIONS Foundation, a global non-profit organisation committed to ensuring the marketing industry is creative, e…

  • Ad industry associations unite to launch world’s first LLM benchmark for creativity

    Today, Springboards, an AI platform accelerating creativity in advertising, and a collective of global advertising and m…

  • AI-powered creativity platform Springboards secures backing from industry powerhouses

    Springboards, the AI-powered platform built to inspire creativity and not give you the answers, today announced a signif…

  • David Droga to step down as Accenture Song CEO for Vice Chair role; Ndidi Oteh to CEO; Nick Law to creative strategy & experience lead

    Within only four years, Song became the world’s largest tech-powered creative company, growing from $12.5 billion to $…

  • Pum Lefebure and Tiffany Rolfe take on new board leadership roles at The One Club for Creativity

    The One Club for Creativity, the world’s leading non-profit organization dedicated to supporting and celebrating the g…

  • LIA Creative LIAisons Global Virtual Coaching Program officially kicks off

    The 2025 Creative LIAisons Virtual Coaching Program is officially underway. This year, the program includes 225 Coaches …

  • Bestads Best TV of the Week: Heineken’s ‘Social Off Socials’ via LePub

    Each week Bestads showcases standout global advertising work as reviewed by an esteemed international creative director …

  • YoungShand Managing Director and Co-founder Duncan Shand joins the IMANZ board

    Independent Media Agencies New Zealand (IMANZ) has welcomed Duncan Shand, Managing Director and Co-founder of YoungShand…

  • Bestads Best TV of the Week: Xbox’s ‘Wake Up’ via Droga5 New York, Part of Accenture Song

    Each week Bestads showcases standout global advertising work as reviewed by an esteemed international creative director …

  • New AI platform Glu launches across APAC to speed up ecommerce creative process

    Partner content – Glu, the pioneering AI-powered platform built specifically to address the creative challenges fa…

  • Applications now open to emerging talent for MAD STARS’ New Stars MAD Competition 2025

    MAD STARS is now accepting applications for New Stars MAD Competition 2025, one of the most competitive and challenging …

  • UnLtd appoints former Google Media Leader ANZ Philippa Moig as new CEO

    UnLtd, the industry’s social purpose organisation, has announced Philippa Moig as its new CEO.   Moig joins UnLtd…

  • MAD STARS opens applications for the Young Stars MAD Competition 2025

    MAD STARS has opened applications for the Young Stars MAD Competition 2025, a global competition dedicated to discoverin…

  • The INNOVA Lotus shortlists present live at ADFEST 2025 this Thursday, March 20

    ADFEST’s INNOVA Lotus awards the region’s most innovative works that dare to push the boundaries of creativity into …

  • New York Festivals AME Awards to honour women’s impact in advertising effectiveness with launch of ‘AME WE Champion’ initiative and award

    The New York Festivals AME Awards has announced the launch of AME WE Champion (Women in Effectiveness), a global platfor…

  • Countdown to Aotearoa Advertising Industry Census 2025 deadline: this Friday 14 March

    The Comms Council has announced an extension for completing the Advertising Industry Census 2025 to the new deadline of …

  • Spikes Asia names Samsung Electronics 2025 Advertiser of the Year

    Samsung Electronics Co., Ltd. has been honored as the 2025 Advertiser of the Year by the Spikes Asia. The win marks Sams…

  • The Comms Council launches 2025 Aotearoa Advertising Industry Census Survey, seeking the support of every person working in the industry

    Advertising reflects and informs culture, so to be truly effective, the industry itself needs to be fully representative…

  • Juries announced for ADFEST 2025 Lotus Awards

    ADFEST has revealed its full line-up of top tier industry creative leaders who will judge the ADFEST 2025 Lotus Awards….

  • UnLtd CEO Stephen Hunt steps down

    UnLtd, the social impact organisation for the media, marketing and advertising sector, has today announced the departure…

  • OMD’s Charlotte Lee and GroupM’s Helen McRae named as APAC Effie Heads of Jury

    Effie APAC has announced Charlotte Lee, CEO of OMD Asia Pacific and Helen McRae, President of Growth and Marketing of Gr…

  • We Are Social releases Digital 2025 report: AI accelerates, YouTube tops user charts and more

    We Are Social, the socially-led creative agency, and Meltwater, a global leader in social and media intelligence, have r…

  • In-House Agency Council launches in NZ; research shows 71% of brands embrace in-housing 

    The In-House Agency Council (IHAC), the leading industry body for in-house marketing agencies in Australia, has official…

  • UnLtd Big Clash Returns with Bigger Purpose

    UnLtd, the social purpose organisation for the media, marketing, creative and tech industry in Aotearoa is relaunching i…

  • The One Club adds Creative Use of Artificial Intelligence category for The One Show 2025

    In anticipation of the continued rising impact of AI in marketing, The One Club for Creativity has added a new Creative …

  • Facebook global advertising revenue to surpass $100bn in 2024 fuelled by innovation in AI and commerce to attract Gen Z

    Social media pioneer Facebook has withstood the changing tides of digital global advertising for more than two decades. …

  • WPP + Universal Music Group partner up to create dynamic music and entertainment solutions for global brands

    WPP, the creative transformation company, and Universal Music Group (UMG), the world leader in music-based entertainment…

  • 835 CMOs around the world share their 2025 forecasts + top strategies to navigate the future

    With insights from 835 marketing leaders across eleven countries, Serviceplan Group, in partnership with the University …

  • GoodSense becomes first NZ agency to swear off fossil fuel clients, joining Comms Declare

    The sustainability marketing and communications team at GoodSense is the first in Aotearoa to join climate communication…

  • Comms Council announces renewal of its commercial partnership with oOh!Media

    The Communcations Council has today announced the renewal of the successful partnership between Comms Council and oOh!me…

  • Jumpstart Collective Launches in NZ + Australia: Revolutionising the Client-Agency Partnership

    Jumpstart Collective has officially launched in Australia and New Zealand this October, offering a fresh approach to sol…

  • Special Launches ‘The Inclusive Code’ – A Progressive, New, Co-designed Tool to Accelerate Representation and Inclusivity in Advertising

    A progressive tool, The Inclusive Code, designed to reshape the New Zealand advertising industry has been launched by Sp…

  • PHD’s Nikki Grafton Re-Elected, Steve Kane and Ben Goodale Join Comms Council Executive Board

    Following the Commercial Communications Council (The Comms Council) Annual General Meeting hosted earlier this month, th…

  • The Radio Bureau appoints Alistair Jamison as new CEO as it takes on advocacy function

    The Radio Bureau (TRB) has today announced a set of changes to strengthen its role as the expert in audio media planning…

  • The Monkeys co-founders Scott Nowell and Justin Drape and Filmgraphics EP Anna Fawcett inducted into prestigious AWARD Hall of Fame

    At an exclusive black-tie ceremony held in Sydney last night, three of Australia’s most celebrated creative leader…

  • All the best brands are sponsoring Dodgeball 2024: Sponsor your agency into branded kit and raise much needed funds for youth

    In the lead up to the second annual UnLtd: Dodgeball tournament, a number of Pitchblack Partners’ clients have gen…

  • VML New Zealand to feature at North American Social Marketing Conference in May

    VML New Zealand, along with its clients Statistics NZ and Health NZ, has been selected to present two behaviour change c…

  • Industry mentorship program Assisterhood opens 2024 applications as it expands to Aotearoa

    In an exciting expansion and with a fresh new look, mentors from Aotearoa and wider Australia will join VIC, NSW and QLD…

  • Accenture and Adobe to co-develop industry-specific Generative AI Solutions to accelerate marketing transformation 

    Through a strategic expansion of its relationship of more than 20 years, Accenture has been selected by Adobe to co-deve…

  • Publicis Groupe ANZ announces inaugural Disability Access and Inclusion Plan

    Publicis Groupe ANZ has today announced the launch of its inaugural Disability Access and Inclusion Plan, developed in p…

  • Ad Net Zero lays out decarbonisation plan with ambitious roadmap; learn more via the webinar on Tuesday March 26, 12:30pm – 1:30pm NZDT

    Ad Net Zero Aotearoa has released an Industry Roadmap that details a transition plan to support the decarbonisation of t…

  • New start-up Magnetic sets out to address New Zealand’s $1.89b advertising waste

    As the advertising content and media landscape continues to proliferate, so does the attention brands can command from c…

  • Industry mentorship program Assisterhood 2024 Online Info Night set for 7pm AEDT, Tues 26 March

    Assisterhood is gearing up to give underrepresented people in the comms industry even more opportunities to succeed. In …

  • New Zealand Media and Entertainment promotes James Butcher to Chief Commercial Officer role

    New Zealand Media and Entertainment (NZME) has today announced the appointment of James Butcher to the role of Chief Com…

  • Industry social purpose organisation UnLtd announces New Zealand Advisory Board

    The role of the local board is to support UnLtd’s mission through connection, influence and advocacy, to help UnLtd dr…

  • Applications now open for The Marketing Academy APAC 2024 Fellowship Program

    The Marketing Academy APAC has announced that applications are now open for the 2024 Fellowship Program.   The Mark…

  • Super Bowl ads: Expert predictions + why 2024 poses more challenges than ever before

    With 30-second advertising slots expected to cost around $7m and an increasing difficulty to stand out from the crowd, S…

  • New emerging talent joins First Five Rungs

    Ayaan Shaikh (OMD), Lily Tootill (MBM), Leo Shum (Dentsu) and Lydia Sleeman-Bailey (The Monkeys) have joined the now 12-…

  • IMANZ appoints Melissa Hayden as marketing manager; puts call out for GM position

    Hot on the heels of launching two months ago, the Independent Media Agencies of New Zealand (IMANZ) industry body has ap…

  • WPP opens the doors to a new campus in Paris

    WPP today opened the doors of its new campus in the northwest of Paris. The new space demonstrates WPP’s ongoing commi…

  • Comms Council Foundations of Advertising and Media Course Concludes With Presentations and Celebrations

    Last night saw the culmination of three months of hard work for the students enrolled on the Comms Council Foundations o…

  • NYF joins forces with StrawberryFrog CEO Scott Goodson for Purpose Haze Ep 3 with Chip Walker

    New York Festivals Advertising Awards has joined forces with Scott Goodson, CEO of StrawberryFrog, the world’s leading…

  • Comms Council names Pitchblack CCO/Co-founder Josh Moore as convenor for 2024 AXIS Awards

    The Commercial Communications Council (Comms Council) has announced industry veteran Josh Moore as the convenor for the …

  • Ad sector responds to climate emergency with sustainability initiative Ad Net Zero

    Ad Net Zero has launched in Aotearoa New Zealand today, with a mission to accelerate the decarbonisation of the advertis…

  • The Marketing Academy unveils the CMOs selected to join exclusive 2023 APAC Fellowship Program

    The Marketing Academy, the highly respected non-profit organization has revealed the CMOs and growth leaders selected fo…

  • UnLtd reveals industry’s record-breaking $70M worth of social impact for FY23

    UnLtd, the social purpose organisation for the media, marketing and creative industry has announced a record-breaking so…

  • Kindness Collective and Dave Clark team up to tackle inequality in New Zealand

    Dave Clark is proud to announce its partnership with Kindness Collective, an inspiring non-profit organisation that conn…

  • New York Festivals Advertising Awards and The Genius 100 Foundation expand Genius 100 Awards

    New York Festivals Advertising Awards and The Genius 100 Foundation partnership, now in its 3rd year, has announced the …

  • LUMO becomes inaugural sponsor of First Five Rungs

    LUMO has announced it has become the inaugural sponsor of First Five Rungs – an initiative from the Comms Council …

  • LEVO unveils new digital transformation, technology and CX advisory practice

    LEVO, part of Clemenger Group, has announced a new advisory practice aimed at guiding clients through the process of dig…

  • The One Club and AIR announce expanded Equify Diversity Certification Program

    The One Club for Creativity and Allies in Recruiting (AIR) have launched an expanded version of their successful Equify …

  • NZ advertising + marketing industry encouraged to participate in the Global DEI Census 2023

    The Commercial Communication Council is proud to support the Global DEI Census 2023, a 100% anonymous survey investigati…

  • Wunderman Thompson expands mentoring app across APAC ahead of global expansion

    Wunderman Thompson’s peer-to-peer mentoring app for women expands across APAC after a successful launch in the UK last…

  • The HOYTS Group announce major partnership with UnLtd to raise funds for young Kiwis at risk

    The HOYTS Group New Zealand has partnered with UnLtd Aotearoa, the social purpose organisation connecting the New Zealan…

  • UnLtd announces first industry partners in Aotearoa

    UnLtd, the social purpose organisation for the media, marketing and creative industry in New Zealand has announced sever…

  • Media as Allies invites media to work together towards a more inclusive media landscape

    Media as Allies is working with media outlets and communities across Aotearoa NZ to facilitate a more inclusive news med…

  • New online archive celebrates “adland’s greatest philosopher” Jeremy Bullmore CBE

    Friends and colleagues of celebrated adman Jeremy Bullmore CBE have unveiled a new website that makes his work over near…

  • First Five Rungs encourages support and transparency for junior staff

    Comms Council Industry Young Leaders Group, the First Five Rungs has today revealed industry research offering insights …

  • How advertisers are raising the advertising and media industry from the ground up in Ukraine

    The global campaign of the brand of Ukraine, collaboration with headquarters, and rapid recovery of the market in the se…

  • UnLtd appoints Brendan Muller as its first ever general manager for New Zealand

    Brendan Muller has been appointed as the first ever general manager New Zealand for UnLtd, the social purpose organisati…

  • Merkle Aotearoa helps brands achieve Net Zero

    Merkle Aotearoa has today unveiled how it will help clients achieve their net zero goals by using Salesforce Net Zero Cl…

  • FCB Aotearoa and Māori owned creative agency RUN come together in long term partnership

    RUN, the Māori owned creative agency specialising in cultural advertising and design, and FCB Aotearoa, are pleased to …

  • The Comms Council Elects four New Executive Board Members Lee-Ann Morris (MBM), Gareth O’Connor (Harvey Cameron), Mark Cochrane (Saatchi & Saatchi) and Sean Keaney (FCB)

    Following the Commercial Communications Council (The Comms Council) Annual General Meeting hosted today – 15 Septe…

  • Social impact organisation UnLtd to launch in NZ; Seeking a general manager to lead the charge

    UnLtd, the social impact organisation for the media, marketing, and creative industries in Australia, is set to launch i…

  • Calling creative agencies looking for a new home – Iconic 204 Quay Street now available for lease

    An exciting opportunity to lease an iconic workspace with a rich creative history has arisen, set to appeal to advertisi…

  • The Comms Council announces launch of the Aotearoa Effectiveness Database

    The Commercial Communications Council has announced the launch of the Aotearoa Effectiveness Database….

  • First Five Rungs steal ‘Gems’ from industry leaders in new content series

    Comms Council Industry Youth Leadership Group, the First Five Rungs, is today launching ‘Stolen Gems’, a social cont…

  • dentsu Aotearoa fulfills social impact ambitions with global One Day for Change Initiative

    Today, Friday 1st July, dentsu Aotearoa is OOO (literally) as all dentsu staff around the world take the day to voluntee…

  • New ad documentary ‘Kill Your Darlings’ launches at Cannes Lions; film challenges the current state of the advertising industry

    Kill Your Darlings, new documentary film about the world of modern advertising and the creative talent defining it, prem…

  • WPP announces partnership with Ukrainian Government to support economic recovery

    WPP and the Ukrainian Government today announced a partnership to attract investment into Ukraine and help rebuild its e…

  • How Nature Sessions Can Jumpstart Flatlining Creative Brains After A Hectic Awards Season

    By Jonno Seidler, creative lead at Unyoked.   There are many things I miss from my time in advertising, but let me …

  • dentsu Aotearoa targets nothing but Net Zero

    This past month, dentsu Aotearoa took a big step – without the footprint – towards net zero, after working with its …

  • DDB Aotearoa takes out coveted Agency of the Year title at the 2022 Axis Awards; Saatchis scores Grand Axis for Global Women ‘Career-Limiting’ campaign; FINCH named Production Co. of the Year

    For the first time in the Axis Awards 42-year history the decision was made to take the 2022 Axis Awards online. With ov…

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