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  • Archive
  • Pead launches new service to help brands influence AI answers

    Leading communications agency Pead has launched a new service to help brands take control of how they show up in AI gene…

  • Payper launches New Zealand’s first AI press release builder

    Results-based PR agency Payper has today launched New Zealand’s first dedicated AI press release builder.   Try t…

  • The 2026 PRINZ Awards are open for entry – deadline Friday, 27th February at 5pm

    The Public Relations Institute of New Zealand (PRINZ) has announced the 2026 PRINZ Awards are now open for entry.  …

  • ANZ turns ANZ Bank Branch into a Fan-First Celebration of Auckland FC via Eleven PR

    To kick off Auckland FC’s second season, ANZ Bank New Zealand, proud major sponsor of the club, teamed up with Eleven …

  • Mark Knoff-Thomas unveiled as the 2025 PRINZ Communicator of the Year

    At the annual PRINZ Year-End celebration, Mark Knoff-Thomas was unveiled as the recipient of the Communicator of the Yea…

  • Chemist Warehouse transforms Auckland’s The Cloud into an immersive ‘Oasis’ via DARKHORSE

    Auckland’s The Cloud was completely transformed recently as DARKHORSE brought Chemist Warehouse’s biggest and most a…

  • PRINZ Announces Chief Judges for 2026 PRINZ Awards 

    The Public Relations Institute of New Zealand (PRINZ) has announced the esteemed chief judges for the 2026 PRINZ Awards….

  • Ogilvy ANZ launches Generative Impact to boost brand discoverability in AI search

    Ogilvy ANZ has today announced the launch of Generative Impact, a pioneering new offering designed to empower brands to …

  • Luke Dean-Weymark: PR’s Big Moment in the Age of AI Search 

    By Luke Dean-Weymark, Co-Founder and Co-Director, Compass Studio   PR budgets may have tightened, but the potential…

  • Suncorp New Zealand appoints One Plus One Communications as PR agency

    Leading insurance provider, Suncorp New Zealand (comprising Vero Insurance), has appointed independent agency One Plus O…

  • Deadline looms to enter 2025 Pressie Awards – Late entries due 11:59pm Thursday 28 August

    The 2025 Pressie Awards in association with TikTok are entering their final phase, with late entries closing at 11:59pm …

  • PRINZ marks World PR Day with a call for connection

    Today, on World PR Day (16 July), the Public Relations Institute of New Zealand (PRINZ) is challenging the country to ta…

  • PRINZ honours Jackie Curtis with Life Membership at 2025 PRINZ Awards Gala Dinner

    PRINZ is pleased to announce Jackie Curtis APR FPRINZ as the most recent recipient of Life Membership.   Curtis is …

  • Ogilvy appoints Richard Brett as Ogilvy PR Asia Pacific President as Emily Poon steps down

    Ogilvy has announced Richard Brett’s appointment as President of Ogilvy PR Asia Pacific, in addition to his role as CE…

  • PRINZ announces newly elected executive committee

    The Public Relations Institute of New Zealand (PRINZ) has announced its new PRINZ executive committee following the elec…

  • TBWA & Eleven PR NZ takes out Grand Prix for Agency of Excellence at 24th PR Awards APAC; One Plus One named Boutique Agency of the Year

    TBWA New Zealand has taken out the Grand Prix for Agency of Excellence at the 24th PR Awards Asia-Pacific, held last ni…

  • Pead takes out Supreme Award at 2025 PRINZ Awards for ‘Restoring Mana: The World’s Largest Haka for Raukatauri Music Therapy Trust’

    Last night, Pead took home the coveted Supreme Award at the annual PRINZ Awards for their campaign, Restoring Mana: The …

  • Ogilvy Network ANZ unites social and influence expertise under ‘Social@Ogilvy’ banner

    Ogilvy Network ANZ has unified its social and influence offering under the Social@Ogilvy brand, bringing together more t…

  • DDB Group Aotearoa turns Brad Pitt’s Kumeū Macca’s visit into nationwide shout for all Brads

    It’s not every day one of the world’s biggest names pulls into the Drive Thru in semi-rural Auckland. But when Holly…

  • OPPO New Zealand’s 14% growth boosted by partnership with Common Ground PR

    A shared challenger mindset has proven a winning formula as OPPO New Zealand confirms Common Ground PR as its retained P…

  • The Public Relations Institute of NZ announces 50 finalists for the 51st Annual PRINZ Awards

    The Public Relations Institute of New Zealand (PRINZ) have unveiled the 50 finalists that are to be recognised at the 51…

  • Tourism New Zealand launches New Zealand Minecraft world to attract visitors with an integrated earned-led campaign via Special PR

    To celebrate the release of A Minecraft Movie, Tourism New Zealand, in collaboration with eleven mana whenua groups, the…

  • OMG New Zealand promotes Angela Spain to MD, OMG Content as Gina McKinnon steps into CEO, Content role for OMG APAC

    Omnicom Media Group (OMG) has promoted Angela Spain, GM of PR, OMG Content New Zealand, to the role of Managing Director…

  • Tairāwhiti Gisborne attracts digital nomads in new PR campaign via Yarn and Sizzle

    Following the Government’s recent announcement to allow visitors to work remotely in the country, Tairāwhiti Gisborne…

  • PRINZ appoints Suzy Giles as new chief examiner for PRINZ Accreditation Programme

    PRINZ has announced the appointment of Suzy Giles as the new Chief Examiner for the PRINZ Accreditation (APR) programme….

  • NZ’s pay-per-coverage PR firm relaunches

    Payper, New Zealand’s results-based PR firm, has officially relaunched under the leadership of communications expert L…

  • Pressie Awards Open for Entries: Celebrating next gen of PR, experiential + social campaign leaders

    The Pressie Awards are back for 2024 and ready to honour the exceptional talents shaping the PR, experiential and social…

  • PRINZ announces new board appointments  

    The Public Relations Institute of New Zealand (PRINZ) has confirmed the PRINZ board following elections held at the rece…

  • Rainbow’s End Theme Park appoints Mango

    Rainbow’s End Theme Park has appointed Mango Aotearoa to help it promote New Zealand’s most thrilling day out. &nbsp…

  • Export Ultra gives a Ritchie’s bus the Mo’unga makeover in new campaign via Special PR

    Ahead of last Saturday’s big game in Dunedin, a Ritchie’s bus received a special makeover, courtesy of rugby superst…

  • ZURU Edge-owned Rascals appoints Mango for rebrand launch

    It’s the world’s fastest growing nappy brand, born here in New Zealand. Now the ZURU Edge-owned Rascals has worked w…

  • Australian production company Revolver named runner-up in 2024 Cannes Palme d’Or

    One of Australia’s best production companies Revolver capped off a huge night last night after being awarded runne…

  • PRINZ announces industry leader Tracey Bridges as newest Life Member

    The PRINZ board has announced Tracey Bridges as the latest PRINZ Life Membership recipient.   Bridges is one of Aot…

  • Special PR appoints Georgie Zonneveld and Harry Willis to PR director roles

    Following a successful year Special PR has expanded its team to accommodate its growth with the appointment of two new h…

  • Malibu gets Kiwis and Aussies to do whatever tastes good in summer campaign via DARKHORSE

    To bring Malibu’s refreshed brand direction to life, leading integrated brand experience, PR and social agency DARKHOR…

  • KFC launches ‘The Gravy Train’ for Super Rugby game day at Eden Park via Special PR

    It’s full steam ahead as an unmissable ‘super delivery’ service prepares to roll out of Britomart Stat…

  • Trade Me launches new pop-up laundromat ‘Secondhand Spin’ via Special PR

    Trade Me has launched its first-ever pop-up laundromat alongside its annual Circular Economy Report. The report found th…

  • PRINZ names Fiona Cassidy as 2024 chief executive for Accreditation in Public Relations Programme

    PRINZ – Public Relations Institute of New Zealand has announced Fiona Cassidy APR FPRINZ LPRINZ as the 2024 chief exec…

  • Attivo Group consolidates PR function with launch of Tonic Communications

    Off the back of strong growth and demand, marketing services company Attivo Group has formalised its public relations ca…

  • Bastion Amplify NZ adds four new hires

    Bastion Amplify has continued to expand in 2024 with four new hires joining the PR and social media team.   After e…

  • 2024 PRINZ Awards submissions now open; entries close Friday, February 16

    PRINZ – Public Relations Institute of New Zealand has announced the calling of submissions for the prestigious 2024 PR…

  • Undertow Media welcomes third Māori & Pasifika Scholarship recipient Agnes Faagutu

    Undertow Media has welcomed Agnes Faagutu to its expanding team as the 2024 recipient of the Undertow Media Māori and P…

  • Mango scores coveted Grand Prix for Team Heroine ‘Correct the Internet’ at the 2023 Pressie Awards; Special PR most awarded agency of the night with three Gold and 10 Silver

    Tonight, the PR, experiential and social industry of Aotearoa gathered to recognise and acknowledge outstanding campaign…

  • Undertow asks ‘Is social media (or all media) ageist?’

    Undertow Media sees so many briefs targeting solely Gen Z and Millennials, but swiping left on Gen X, those between 41-5…

  • KFC unveils bespoke jewellery line ‘The Boneless Collection’ in new campaign via Special PR

    KFC is turning up the heat for the return of its fan-favourite KFC Hot & Crispy Boneless, collaborating with renowne…

  • ‘The Real, the Unreal and the Reinvented’: Ogilvy’s annual marketing + communication trend report

    Ogilvy’s new Futures trend report ‘The Real, the Unreal, and the Reinvented’ has been released. The report explore…

  • Discover the Art of Crafting Winning Entries: Join the 2023 Pressie Awards Entry Writing Workshop at 9am Tuesday 12 September

    Entries are now open for the prestigious 2023 Pressie Awards, a celebration of excellence in PR, Experiential, and Socia…

  • PRINZ engages The Disinformation Project Aotearoa founder Kate Hannah for virtual webinar on disinformation in PR – Friday 22 Sept

    Practising ethical PR in an environment plagued by fake news is one of the top concerns of PR and communications profess…

  • Words that win: Learn how to write the perfect entry for the Pressie Awards at Comms Council entry writing workshop 9am Tuesday 12 Sept

    Entries are open for the 2023 Pressie Awards. The Pressie Awards celebrate excellence in PR, Experiential, and Social ca…

  • Lighthouse Gin launches mixing masterclass at Somm via Undertow Media

    This month Undertow Media rounded up its media mates to quench their thirst for newness – metaphorically and literally…

  • Jessica Allison joins Herd MSL New Zealand as general manager

    Jessica Allison has been appointed general manager of Herd MSL New Zealand as the agency bolsters its capabilities acros…

  • Tourism Fiji launches the 40-Something-Getaway campaign with TV’s Jaquie Brown via Special PR

    Special PR has launched another new campaign with Tourism Fiji named the 40-Something-Getaway – a curated series of ho…

  • Cantabrian Felicity Price ONZM recognised with PRINZ Life membership for service to profession

    Felicity Price ONZM has been made a Life Member of the Public Relations Institute of New Zealand (PRINZ) for her service…

  • The Public Relations Institute of New Zealand names Special PR Large PR Agency of the Year

    Special PR has been named the large PR agency of the year – marking an incredible rise in just two years from a st…

  • IDVerse appoints Dentsu Creative Public Relations to boost brand awareness in ANZ

    Global digital ID verification provider, IDVerse (formerly known as OCR Labs), has appointed Dentsu Creative Public Rela…

  • Maker’s Mark and Taylor Pass Honey launch the “Sustainable Suite” via Undertow Media

    Wax-dipped bourbon brand Maker’s Mark has teamed up with local honey company Taylor Pass to bring Kiwis an exclusive e…

  • PRINZ shows the future of public relations in newly launched social campaign

    From alien leaders to AI, VR-living to sentient cars, a new campaign from the Public Relations Institute of New Zealand …

  • Herd MSL Australia CEO Skye Lambley expands remit to New Zealand

    Publicis Groupe ANZ has today announced Skye Lambley’s expanded role as CEO of Herd MSL Australia and New Zealand. &nb…

  • Beam Suntory’s Roku gin hosts first immersive brand event for public via Undertow Media

    Beam Suntory’s flagship gin brand Roku hosted an exclusive event for media, guests and the public last month to celebr…

  • Steinlager creates traveling Ultra Low Carb Beer Battered Fish & Chippery via Mango

    This summer Mango Communications and Lion came together to launch the new Steinlager Ultra Low Carb beer – a perfectly…

  • FUSE and Special PR lead the pack at shortlist stage of the 5th annual Pressie Awards

    In just two weeks the country’s leading PR, experiential and social professionals will be gathering with their cli…

  • Countdown to Comms Council’s 2022 Pressie Awards: deadline Tuesday, 18 October

    This year marks The Pressies 5th birthday, and the industry is getting ready to celebrate with an awards ceremony set to…

  • Special scores two finalists at the shortlist stage of Cannes PR Lions for ‘David’s Unsables’

    Special New Zealand has scored two finalists at the shortlist stage of the Cannes PR Lions….

  • International beauty brand Lush appoints TBWA\Eleven following a competitive pitch

    International beauty brand Lush has appointed Eleven PR NZ as its agency of record following a competitive pitch….

  • Land Rover partners with the Sir John Kirwan Foundation for new campaign via Special PR

    Land Rover has unveiled a new charitable partnership with the Sir John Kirwan Foundation, announcing a nationwide activa…

  • Mango Aotearoa promotes Sean Brown to MD role; Group Business Directors Brianna Elder and Chloe Leuschke promoted to managing partners

    Mango Communications Aotearoa has announced a change in its senior structure, with Sean Brown stepping up as Managing Di…

  • Countdown to the 2022 PRINZ Awards deadline: 4pm Friday, 25 February

    For 48 years, the annual PRINZ Awards has recognised outstanding work achieved by public relations and communications ma…

  • Special most awarded agency at Comms Council’s 2021 Pressie Awards

    Special has had another dominate night, this time at the PREScom Awards (THE PRESSIES) which celebrate the very best PR,…

  • WAVE expands PR and communications team with new hires Anna Skerten and Ellen Hunt

    Creative communications agency, WAVE, has announced the expansion of its public relations and communications team in res…

  • The 2021 PREScom Awards “The Pressies” goes virtual – to be held 7pm Wed, 24 November

    Due to the uncertainty around alert-levels, the Commercial Communications Council is today announcing this year’s Pres…

  • The Child Psychology Service appoints Mango Communications as new PR agency

    The Child Psychology Service, a nationwide network of child psychologists and speech therapists for children, has appoin…

  • Ogilvy Network launches Ogilvy PR in New Zealand headed up by Laura Platts

    The Ogilvy Network NZ has today announced the launch of Ogilvy PR in New Zealand….

  • Special PR represents New Zealand in global PR launch for conservation charity Tusk

    Special PR has helped deliver New Zealand news to the world as part of a multi-market initiative from conservation chari…

  • Mango Aotearoa grows with three new hires; looking for more

    Off the back of recent new business wins Mango Aotearoa is expanding, recently appointing three new team members, and is…

  • Accor Hotels ‘Thanks From Iso’ Campaign Earns Spot in the Beehive

    It’s not often that a brand initiative ends up on display in parliament, but Accor Hotels’ Thanks from Iso campaign …

  • The Comms Council launches call for entries for 3rd annual Pressies; deadline Tuesday 20 October

    The Comms Council has launched the call for entries for the third annual Pressies. The deadline for entries is Tuesday, …

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